Senior SEO Executive

We are looking for a talented individual with a minimum of 2 years of experience in SEO, possessing a strong understanding of both on-page and off-page optimisation techniques. The ideal candidate should have a degree in Marketing or Business Administration (BBA) and a passion for staying updated with the latest trends in search engine algorithms and digital marketing.

Role and Responsibilities:

• Conduct keyword research to identify high- volume, relevant keywords for website optimization.

• Implement on page SEO strategies including meta tags, headings, internal linking, and content optimization to improve website ranking.

• Execute off page SEO tactics such as link building, guest blogging and social media engagement to enhance the website s authority and backlink profile.

• Monitor and analyze website performances using tools like Google analytics and search console, Semrush and provide regular reports on key SEO metrics.

• Collaborate with content team to develop SEO friendly content that aligns with target keywords and audience intent.

• Stay updated with industry trends, and algorithm changes to adapt SEO strategies accordingly.

• Perform website audits to identify technical SEO issues and recommend solutions for improved site health.

• Work closely with the marketing team to integrate SEO best practices into overall digital marketing campaigns

Qualifications:

• 2-3 years of experience in SEO, preferably in a digital marketing agency or similar environment.

• Bachelor s degree in Marketing, Business Administration (BBA), or a related field.

• Proficiency in using SEO tools such as Google Analytics, Search Console, Semrush platforms.

• Excellent analytical skills with the ability to interpret data and generate actionable insights.

• Up-to-date knowledge of search engine algorithms, ranking factors, and industry best practices.