The purpose of this role is to define the strategy of assigned clients, taking in account their specific characteristics and establishing synergies between SEO and other marketing/communication actions.
Key responsibilities:
Develops account strategy in partnership with client and SEO Director and is accountable for the execution of strategy and achievement of KPIs
Ensures deliverables are met on time and on budget
Owns and manages the client strategy and plans key campaign efficiencies
Manages all day-to-day efforts and is the primary day-to-day SME voice to the client
Plans accounts and growth opportunities, working closely with the Account Directors
Builds strong relationships across Client Services and other channel teams