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5 AECC Global Jobs
Content Lead
AECC Global
posted 1mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
Key Contribution of the role:
- Develop and execute a strategy aligned with business goals.
- Use the Jobs-to-Be-Done (JTBD) framework to shape user-focused content.
- Conduct competitor analysis to identify gaps and opportunities.
- Plan content for all customer journey stages.
- Stay updated on SEO trends and algorithms.
- Align content with user intent and optimize for ranking opportunities like AI overviews and snippets.
- Audit and refine content for relevance and performance.
- Ensure engaging, audience-tailored content with a consistent tone and credible sources.
- Leverage storytelling and collaborate with UX and product teams for effective delivery.
- Provide editorial oversight and guide internal and external contributors.
- Structure content for seamless addition of infographics and videos.
- Collaborate with design teams to enhance visual elements.
- Conduct primary and secondary research for unique insights.
- Optimize metadata and headers for improved rankings and accessibility.
- Track and report performance metrics using analytics tools.
- Coordinate with SEO, marketing, UX, product, and sales teams.
- Maintain workflows, calendars, and brand guidelines for timely and consistent delivery.
Qualifications Required:
We re seeking candidates with academic roots in:
- Mass Communication or Journalism - masters of storytelling and media.
- English Literature or Language Studies - wordsmiths with a flair for expression.
- Marketing or Communications - strategists who connect brands and audiences.
- Business Administration (specialized in Marketing or Digital Marketing) - leaders with a marketing edge.
- Media Studies - experts in the evolving dynamics of content and media.
- Education or EdTech - innovators in learning and technology.
- Creative Writing or Liberal Arts - imaginative thinkers with a creative spark.
Required Skills -
- User Empathy JTBD
- Collaboration with UX Product
- Research Proficiency
- SEO Expertise
- Content Writing Editing
- Editorial Standards
- Project Management
- Visual Content Awareness
Behavioural Skills required -
- Proven track record of creating content that performs well in search engines and engages well with users.
- Experience in managing large-scale content teams.
- Familiarity with global education, study abroad programs, and related topics.
- Knowledge of content accessibility standards.
- Background in News or Media Companies: Experience in creating compelling content while maintaining editorial values and guidelines.
Employment Type: Full Time, Permanent
Read full job descriptionPrepare for Content Lead roles with real interview advice
Top AECC Global Content Lead Interview Questions
Q1. How many words should a article have in terms of SEO for better ranking?
asked in
SEO Content Writer interview
Q3. How to generate the business you are in pandemic
What people at AECC Global are saying
Content Lead salary at AECC Global
reported by
1
employee
with 5
years exp.
₹11.7
L/yr - ₹14.9
L/yr
21%
more
than the average Content Lead Salary in India
View more details
What AECC Global employees are saying about work life
based on 107 employees
Strict timing
Monday to Friday
No travel
Day Shift
AECC Global Benefits
View more benefits
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AECC Global - HR Generalist/Senior Associate - People & Culture Team (3-7 yrs)
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