Manager - eCommerce (5-10 yrs)

Job Summary:

The Manager - Ecommerce (Quick Commerce and Marketplace) will be responsible for driving the growth and performance of quick commerce platforms (e.g., Blinkit, Swiggy Instamart, Zepto) and marketplace channels (e.g., Amazon, Flipkart, Jiomart). This role will involve strategy development, operational execution, and cross-functional collaboration to optimize sales, customer experience, and profitability in the ecommerce domain.

Key Responsibilities:

1. Strategy and Planning:

- Develop and execute the business plan for quick commerce and marketplace platforms.

- Analyze market trends and competitor activities to identify growth opportunities.

- Define sales, revenue, and profitability targets for each platform.

2. Channel Management:

- Build and maintain strong relationships with quick commerce and marketplace platforms.

- Onboard new platforms and negotiate favorable terms and commissions.

- Regularly monitor platform performance and optimize product visibility, pricing, and promotions.

3. Product and Catalogue Management:

- Ensure accurate and attractive listings with updated product descriptions, images, and pricing.

- Optimize product discoverability through SEO, keyword strategy, and A+ content.

- Manage inventory across platforms to avoid stockouts or overstocking issues.

4. Campaigns and Promotions:

- Plan and execute platform-specific marketing campaigns and promotional events.

- Collaborate with the digital marketing team to drive traffic and conversions.

- Track ROI and performance metrics of campaigns to ensure optimal spending.

5. Operations and Logistics:

- Coordinate with supply chain teams to ensure seamless order processing, packaging, and delivery.

- Monitor order fulfillment rates and minimize SLA breaches or delivery delays.

- Collaborate with platforms to implement quick commerce-specific operational requirements.

6. Analytics and Reporting:

- Track and analyze sales data, customer behavior, and platform performance.

- Generate actionable insights to improve traffic, conversion rates, and AOV (Average Order Value).

- Prepare regular reports on platform performance for senior management.

7. Customer Experience:

- Monitor and address customer reviews and feedback to improve satisfaction.

- Collaborate with customer service teams to resolve escalations effectively.

8. Compliance and Financials:

- Ensure compliance with platform guidelines and legal requirements.

- Manage P&L for the quick commerce and marketplace channels.

- Oversee reconciliation of payments, returns, and platform fees.