Why Market Research? Why not sales?

Question

Accepted Answer

Market research provides valuable insights into consumer behavior and market trends, enabling businesses to make informed decisions and develop effective strategies.

Market research helps businesses understand their target audience and their needs, preferences, and behaviors.
It provides insights into market trends, competition, and industry dynamics, helping businesses identify opportunities and threats.
Market research helps businesses evaluate the potential demand for their products or services and make informed pricing and positioning decisions.
It enables businesses to test and refine their marketing strategies and messages, ensuring they resonate with their target audience.
Market research helps businesses minimize risks by identifying potential challenges and obstacles before launching new products or entering new markets.

Accepted Answer

Research is my hunger, my patience serves it well and so does my quest for exploring things in life. Open to learning and digging into better opportunities with the best presentation always works.

Why Market Research? Why not sales?

Popular interview questions of Market Research