Dochecloud Technologies Interview Questions and Answers

Do follow links pass link juice and improve search engine rankings, while no follow links do not.

• Do follow links allow search engines to follow them and pass link juice

• No follow links do not allow search engines to follow them or pass link juice

• Do follow links are beneficial for SEO, while no follow links are used for paid links, user-generated content, etc.

SEO in digital marketing is the practice of optimizing websites to improve their visibility and ranking on search engine results pages.

• SEO involves keyword research, on-page optimization, link building, and content creation.

• It helps websites attract organic traffic and increase their online presence.

• Examples of SEO techniques include meta tags optimization, mobile optimization, and local SEO strategies.

Micro blogging on particular keyword involves creating short posts or updates focused on a specific keyword to increase visibility and engagement.

• Research popular keywords related to your industry or niche

• Create short and engaging posts using the keyword in a natural way

• Use relevant hashtags to reach a wider audience

• Engage with other users by commenting and sharing their posts

• Monitor the performance of your posts and adjust your strategy accordingly

Schema markup can be implemented by adding structured data to your website's HTML code to help search engines understand the content.

• Identify the type of schema markup that best fits your content (e.g. Article, Product, Local Business, etc.)

• Use Schema.org's markup generator to create the structured data code

• Add the generated schema markup to the relevant pages of your website

• Test the markup using Google's Structured Data Testing Tool to ensure it is implemented correctly

Meta robots tag is an HTML tag used to control search engine indexing and crawling of a webpage.

• Meta robots tag is placed in the section of an HTML document.

• It can have values like 'index', 'noindex', 'follow', 'nofollow'.

• Example:

Types of errors in a website include 404 errors, server errors, broken links, and duplicate content.

• 404 errors - when a page cannot be found

• Server errors - issues with the server hosting the website

• Broken links - links that lead to non-existent pages

• Duplicate content - identical content on multiple pages