what is merchandising?

Question

Accepted Answer

Merchandising is the process of planning, developing, and presenting products to attract and satisfy customers.

Merchandising involves selecting and sourcing products for a retail store.
It includes determining the quantity and assortment of products to be stocked.
Merchandisers analyze market trends, customer preferences, and competitor strategies.
They create visually appealing displays and arrange products to maximize sales.
Effective merchandising involves pricing, promotions, and inventory management.
Example: A merchandiser for a clothing store selects the latest fashion items, plans promotions, and designs attractive store displays.

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