What is the process of Lead Generation?

Question

Accepted Answer

Lead generation is the process of identifying and attracting potential customers for a product or service.

Identify target audience and create buyer personas
Use various marketing channels to reach potential leads
Create compelling content and offers to attract leads
Capture lead information through forms or landing pages
Nurture leads through email marketing or other communication channels
Qualify leads based on their interest and readiness to purchase
Pass qualified leads to the sales team for further follow-up

Accepted Answer

It is a process starting from Prospecting organization , understanding industry, understanding pain points, generating need, help prospect understand revenue growth using your product, then taking it to hot lead and final conversion after certain follow-up..BANT criteria i.e. budget, authority, need & time frame

What is the process of Lead Generation?

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