Tell me About SEO And SEM?

Question

Accepted Answer

SEO and SEM are digital marketing strategies used to improve website visibility and drive traffic.

SEO stands for Search Engine Optimization and focuses on optimizing website content and structure to rank higher in search engine results.
SEM stands for Search Engine Marketing and involves paid advertising to increase website visibility on search engine results pages.
SEO is a long-term strategy that involves keyword research, on-page optimization, and link building.
SEM includes strategies like pay-per-click (PPC) advertising, display ads, and remarketing campaigns.
Both SEO and SEM aim to increase website traffic, but SEO focuses on organic search results while SEM includes paid search results.

Accepted Answer

SEO is for free optimization and SEM is paid marketing

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