Inventia Technology Consultants Digital Marketing Executive Interview Questions and Answers

Page views refer to the number of times a webpage is viewed, while hits refer to the number of requests made to a server for a file.

• Page views count the number of times a webpage is loaded or refreshed by a user.

• Hits count the number of requests made to a server for a file, including images, scripts, and other resources.

• A single page view can generate multiple hits, as each resource on the page requires a separate requ...read more

Google AMP is an open-source framework that enables faster loading of web pages on mobile devices.

• AMP stands for Accelerated Mobile Pages

• AMP pages are stripped down versions of web pages that load quickly on mobile devices

• AMP pages are cached by Google, which further improves their loading speed

• AMP is designed to improve user experience and increase engagement on mobile devices

SEO is important for improving website visibility, driving traffic, and increasing brand awareness.

• SEO helps in improving website ranking on search engines like Google, Bing, etc.

• It drives organic traffic to the website, which can lead to higher conversions and sales.

• SEO helps in building brand credibility and awareness by appearing on top of search results.

• It also helps in optimizing website content and improving user...read more