What is the difference between content writing and copywriting?

Question

Accepted Answer

Content writing focuses on providing information and value to the reader, while copywriting aims to persuade and sell a product or service.

Content writing is informative, educational, and focuses on providing value to the reader.
Copywriting is persuasive, promotional, and aims to sell a product or service.
Content writing is often used for blog posts, articles, and educational materials.
Copywriting is often used for advertisements, product descriptions, and sales pages.
Content writing is more focused on SEO and providing value to the reader, while copywriting is more focused on conversions and sales.
Content writing is about building trust and authority with the reader, while copywriting is about creating urgency and a desire to take action.

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