Did bank need more advertisements on TV?

Question

Accepted Answer

It depends on the bank's marketing strategy and target audience.

The bank should analyze their current marketing efforts and their effectiveness.
They should also consider their target audience and where they are most likely to be reached.
TV advertisements can be expensive, so the bank should weigh the cost versus potential benefits.
If the bank's target audience is primarily older individuals who watch a lot of TV, then TV advertisements may be effective.
However, if the target audience is younger and more tech-savvy, the bank may want to focus on digital marketing instead.

Accepted Answer

It depends on the bank's marketing strategy and target audience.

The bank should analyze their current marketing efforts and their effectiveness.

They should also consider their target audience and where they are most likely to be reached.

TV advertisements can be expensive, so the bank should weigh the cost versus potential benefits.

If the bank's target audience is primarily older individuals who watch a lot of TV, then TV advertisements may be effective.

However, if the target audience is younger and more tech-savvy, the bank may want to focus on digital marketing instead.

Top IDFC FIRST Bank Senior Banking Officer interview questions & answers