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Directi Product Manager Interview Questions, Process, and Tips

Updated 22 Sep 2021

Directi Product Manager Interview Experiences

1 interview found

Interview Questionnaire 

14 Questions

  • Q1. Run me through your resume. Why Product Manager? Why DirectI, which product did you apply for and why?
  • Ans. 

    I have a strong background in product management and a passion for creating innovative solutions. I applied for the Product Manager position at DirectI because of their reputation for excellence and the opportunity to work on their cutting-edge products.

    • I have X years of experience in product management, successfully launching several products in the past.

    • I have a proven track record of driving product strategy and del...

  • Answered by AI
  • Q2. Give a brief of the features suggested in the case solution submitted.
  • Ans. 

    The case solution submitted suggested features such as personalized recommendations, social media integration, and a user-friendly interface.

    • Personalized recommendations based on user behavior and preferences

    • Social media integration for easy sharing and promotion

    • User-friendly interface with intuitive navigation and clear calls to action

    • Integration with third-party services such as payment gateways and shipping provider...

  • Answered by AI
  • Q3. Pick the feature that is a revenue stream and estimate the revenue generated in a year.
  • Ans. 

    The subscription feature is a revenue stream.

    • Subscription feature allows users to pay for premium content or services.

    • Estimate revenue based on current user base and potential growth.

    • Consider pricing strategy and competition.

    • Example: Spotify Premium generates $1.5 billion in revenue annually.

  • Answered by AI
  • Q4. How much should BookMyShow bid for an AdWord that will figure as the top result in a Google search?
  • Ans. 

    The bid for the AdWord should be based on the value of a click and the conversion rate.

    • Calculate the value of a click by estimating the revenue generated per click.

    • Determine the conversion rate of the website to estimate the number of clicks needed to generate a sale.

    • Consider the competition for the keyword and adjust the bid accordingly.

    • Use tools like Google Keyword Planner to estimate the bid range for the keyword.

    • Re...

  • Answered by AI
  • Q5. You are Product Manager of YouTube and average time spent on Youtube by a user has fallen in the last 2 weeks. How will you troubleshoot the problem.
  • Ans. 

    As Product Manager of YouTube, troubleshoot the problem of falling average time spent on YouTube by a user in the last 2 weeks.

    • Analyze user behavior and identify the reason for the drop in average time spent

    • Conduct surveys to understand user preferences and expectations

    • Review competitor offerings and identify areas of improvement

    • Introduce new features or content to increase user engagement

    • Improve user experience and in...

  • Answered by AI
  • Q6. Couple of algo questions. Ex: Sort two unsorted arrays into one.
  • Ans. 

    Merge two unsorted arrays into one sorted array.

    • Create a new array to store the merged array

    • Loop through both arrays and add elements to the new array

    • Sort the new array using any sorting algorithm

    • Return the sorted array

  • Answered by AI
  • Q7. Recommendation engine: What factors will you consider while designing a recommendation engine for a news website like MSN?
  • Ans. 

    Factors to consider while designing a recommendation engine for a news website like MSN.

    • Identify user preferences and behavior

    • Analyze user history and engagement

    • Consider content relevance and recency

    • Incorporate social media trends and user feedback

    • Use collaborative filtering and machine learning algorithms

    • Ensure diversity in recommendations

    • Optimize for speed and scalability

  • Answered by AI
  • Q8. Ad fraud: How is ad fraud carried out? How will you detect a bot’s fraud (list all mechanisms).
  • Ans. 

    Ad fraud and detecting bot fraud mechanisms

    • Ad fraud can be carried out through click fraud, impression fraud, and conversion fraud

    • Detecting bot fraud can be done through analyzing user behavior, IP addresses, and device information

    • Other mechanisms include using machine learning algorithms and third-party verification tools

    • Examples of bot fraud detection tools include WhiteOps, DoubleVerify, and Integral Ad Science

  • Answered by AI
  • Q9. Algorithms: Write an algorithm to list elements of a Fibonacci series; There are two unsorted arrays (with no repeating elements) – find the median of the combined array (use a 3rd array if you wish). Find...
  • Ans. 

    Algorithm to list Fibonacci series and find median of combined array with and without 3rd array

    • For Fibonacci series, start with 0 and 1, then add previous two numbers to get next number

    • For finding median of combined array, merge the two arrays and sort them, then find the middle element(s)

    • For finding median without 3rd array, use two pointers to traverse both arrays simultaneously and keep track of previous and current

  • Answered by AI
  • Q10. What was a typical day in your previous job?
  • Ans. 

    As a Product Manager, my typical day involved collaborating with cross-functional teams, analyzing market trends, and prioritizing product roadmap.

    • Collaborated with cross-functional teams to ensure alignment on product vision and roadmap

    • Analyzed market trends and customer feedback to identify opportunities for product improvement

    • Prioritized product roadmap based on business goals and customer needs

    • Conducted user resear...

  • Answered by AI
  • Q11. Design a car sharing app. Create mockups, describe features. What is your customer acquisition strategy?
  • Ans. 

    A car sharing app that connects car owners with people who need a ride.

    • Users can search for available cars in their area and book a ride.

    • Car owners can list their car and set their own price for the ride.

    • The app should have a rating system for both drivers and passengers.

    • Payment should be handled through the app.

    • Customer acquisition strategy can include social media advertising, referral programs, and partnerships with

  • Answered by AI
  • Q12. Youtube is planning remove the option to “skip to videos” to appease advertisers. How should Youtube price this option to advertisers?
  • Ans. 

    Advertisers want to remove 'skip to video' option on Youtube. How should it be priced?

    • Pricing should be based on the length of the video.

    • Advertisers should pay more for longer videos.

    • Pricing should also consider the popularity of the video.

    • Advertisers should pay more for popular videos.

    • Auction-based pricing could be used to determine the price.

    • Advertisers could bid on the price they are willing to pay for the option.

    • Pr...

  • Answered by AI
  • Q13. Questions on feasibility of features and their monetisation strategy.
  • Ans. 

    Feasibility and monetisation strategy for product features.

    • Conduct market research to determine demand and willingness to pay

    • Assess technical feasibility and resource requirements

    • Consider potential revenue streams and pricing models

    • Evaluate competition and differentiation opportunities

    • Prioritize features based on impact and feasibility

    • Iterate and refine monetisation strategy based on user feedback

  • Answered by AI
  • Q14. You are PM of Flipkart and interviewer is the DB administrator. Cart abandonment in Flipkart has gone up in the last week. What data (in SQL parlance) will you ask the DB guy to find the root cause?
  • Ans. 

    As PM of Flipkart, what SQL data would you ask the DB admin to find the root cause of cart abandonment increase?

    • Ask for data on the number of abandoned carts in the last week compared to previous weeks

    • Check if there were any changes made to the checkout process or payment options

    • Analyze the data on the products that were abandoned in the cart

    • Look for any technical issues or errors that may have occurred during the chec...

  • Answered by AI

Interview Preparation Tips

DirectI interview Preparation:What tips would you give to other job seekers? - Tips:

1) Be thorough with your case submission. Do not mention any feature unless you think it is feasible (technically and economically).

2) Be ready for estimation questions. If the metrics provided are user engagement, CTR, CPC, etc., think through how much each will contribute to revenue in a year. Be prepared with this and not wait to hear it for the first time in the interview.

3) Basic premise: BookMyShow should bid at least as much as the profit it will make through the revenue generated by the AdWord. This boils down to an estimation question about CTR, Avg. ticket size on BookMyShow, CLV of a customer and of course, market size estimation.

4) I think they believe that only by pushing to the limit will creative solutions appear. While solving case type questions, think out loud. Make assumptions and say it loud and provide a rationale for making such an assumption (they shouldn’t be outrageous assumptions).

5) Recommendation engine: Thinking from the perspective of end-users always helps get insights. (Read consumer behaviour). Draw a process chart of how a user would interact with the system and undergo the process step by step. Prior knowledge of workings of search, reco engines will help in listing down the obvious factors. For every factor listed down, discuss if the interviewer agrees with you. Provide your rationale behind the suggestion. (Q7)

6) Ad fraud: Understand the definition of fraud and just to be sure that both are on the same page as far as the understanding of Q goes. If you know technically how ad fraud works, great – feel free to include tech jargon in to your answer. Be careful to not go too deep unless you are sure of what you are saying (you can’t faff on tech aspects). List down metrics to identify bots for fraud (click in my case – links and images). (Q8)

7) Sample metrics/mechanisms to detect: Originating IP of request is same for all suspicious clicks in a day; there will be a pattern in the time to trigger a click after the page fully loads (API request is completed); mouse click always happens at the same end-point on the image on the screen; cursor moves in a straight line from point of origin to end point. (Q9)

8) Do a feasibility analysis of the case submitted while applying for the job. List down why you think the feature will work and why it might not work. Through a tree diagram explain different possible scenarios and how you will overcome the problematic scenarios. Drive home your point by providing assumptions and estimates of the output you claim to achieve through the feature. (Q13)

9) Cart abandonment is a popular case scenario for PM roles. Firstly, draw the user journey from purchase intent to purchase on the app/website. Understand user motivation at each step.
*Identify the step at which the cart being abandoned.
*Upon reaching an agreement with the interviewer on the step list down possible reasons why cart could be abandoned at this step.
(*are the steps at which interviewer wanted SQL queries)
While listing each factor/reason, explain why you think so. There will be cross questioning on this. (Q14)

10) At the end ask some question that will stand out. Easiest way is to make sure the interviewer is made to think to answer the question. This there will most likely be a follow-up comment and couple of minutes of discussion.

Skills evaluated in this interview

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Mar 2023. There was 1 interview round.

Round 1 - One-on-one 

(1 Question)

  • Q1. Tell me about yourself Why product management Why data product management
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Approached by Company and was interviewed in Mar 2023. There were 6 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. About the Payments life cycle
Round 3 - One-on-one 

(1 Question)

  • Q1. Payments trends
Round 4 - Assignment 

Product Manager for the one of the very admired Payment solution suit

Round 5 - HR 

(1 Question)

  • Q1. Work place and monetary expectations
Round 6 - HR 

(1 Question)

  • Q1. Negotiations and fitment to have win-win situation at both end (Employee and Employer)

Interview Preparation Tips

Interview preparation tips for other job seekers - Be geniune and ready for any questions related to your roles and responsibilities.
Interview experience
3
Average
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Recruitment Consulltant and was interviewed in Jan 2024. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. I have given three rounds for Product Manager position and everything went well. Post that there was all silence and the recruiter stop picking up the call and didn’t revert on mail. These people ghost the...
  • Q2. Behavioural questions RCA questions
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Jan 2022. There were 5 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - one to many 

(1 Question)

  • Q1. Work experience and case
Round 3 - One-on-one 

(1 Question)

  • Q1. Details work experience based questions and discussions
Round 4 - Leadership 

(1 Question)

  • Q1. General knowhow and introduction. Cultural fit.
Round 5 - HR 

(1 Question)

  • Q1. Compensation and Notice discussion and agreement

Interview Preparation Tips

Topics to prepare for Incedo Product Manager interview:
  • Product Management
Interview preparation tips for other job seekers - know your work. Ask about the role and expectations.

I appeared for an interview in Sep 2017.

Interview Questionnaire 

4 Questions

  • Q1. Technical interview take by client technical person actually they are hiring for another client so they took total 3 technical round and final will HR round
  • Q2. Asking about life cycle of Dot net mvc contols entity frame work and SQL queries
  • Q3. Problem based on oops and SQL queries outputs
  • Q4. Basic questions about my self ,salary discussion basic formalities form I have to fill up

Interview Preparation Tips

Round: Test
Experience: There were around 15 objective question that includes mvc, c#.net and SQL server. It was very simple question like different types of filters,Acton results in mvc. Basic oops concept and dot net web page regarding

Round: Resume Shortlist
Experience: After completing test round another was technical round discussed maily for mvc and SQL server questions. Around 30 mint discussion. After qualify this round another round will start from client technical staff.

General Tips: It was for 2-3 year experience person very simple to crack but focus on you which profile you are looking for study interview questions from net
Skills: Dot net mve oops concept jQuery and SQL server

I appeared for an interview before Mar 2021.

Round 1 - Coding Test 

(3 Questions)

Round duration - 60 minutes
Round difficulty - Medium

21 students were shortlisted from the 1st MCQ round and in this round we were asked to write the codes (function only) of 3 questions in 1 hour time.

  • Q1. 

    Rotting Oranges Problem Statement

    You are given a grid containing oranges where each cell of the grid can contain one of the three integer values:

    • 0 - representing an empty cell
    • 1 - representing a fre...
  • Ans. 

    Find the minimum time required to rot all fresh oranges in a grid.

    • Use Breadth First Search (BFS) to simulate the rotting process

    • Track the time taken to rot all oranges and return -1 if any fresh oranges remain

    • Handle edge cases like no fresh oranges or all oranges already rotten

    • Consider using a queue to efficiently process adjacent oranges

  • Answered by AI
  • Q2. 

    Majority Element Problem Statement

    Given an array/list 'ARR' consisting of 'N' integers, your task is to find the majority element in the array. If there is no majority element present, return -1.

    Exampl...

  • Ans. 

    Find the majority element in an array, return -1 if no majority element exists.

    • Iterate through the array and keep track of the count of each element using a hashmap.

    • Check if any element's count is greater than floor(N/2) to determine the majority element.

    • Return the majority element or -1 if no majority element exists.

  • Answered by AI
  • Q3. 

    Maximum Path Sum Between Two Leaves Problem Description

    You are provided with a non-empty binary tree in which each node contains a non-negative integer value. Your task is to find and return the maximum ...

  • Ans. 

    Find the maximum path sum between two leaf nodes in a binary tree.

    • Traverse the tree to find the maximum path sum between two leaf nodes.

    • Keep track of the maximum sum found so far.

    • Consider all possible paths between leaf nodes.

    • Handle cases where the tree has only a single leaf node.

    • Implement a recursive function to calculate the maximum path sum.

  • Answered by AI
Round 2 - Face to Face 

(3 Questions)

Round duration - 60 minutes
Round difficulty - Medium

This was a technical round with DSA based questions.

  • Q1. 

    N-th Node From The End Problem Statement

    You are given a Singly Linked List of integers. The task is to find the N-th node from the end of the list.

    Example:

    Input:
    If the given list is (1 -> -2 -&g...
  • Ans. 

    Find the N-th node from the end of a Singly Linked List of integers.

    • Traverse the list to find the length L of the list.

    • Calculate the position of the N-th node from the beginning as L - N + 1.

    • Traverse the list again to reach the calculated position and return the node's value.

  • Answered by AI
  • Q2. 

    LCA of Binary Tree Problem Statement

    You are given a binary tree consisting of distinct integers and two nodes, X and Y. Your task is to find and return the Lowest Common Ancestor (LCA) of these two nodes...

  • Ans. 

    Find the Lowest Common Ancestor (LCA) of two nodes in a binary tree.

    • Traverse the binary tree to find the paths from the root to nodes X and Y.

    • Compare the paths to find the last common node, which is the LCA.

    • Handle cases where one node is an ancestor of the other or when one node is the LCA itself.

  • Answered by AI
  • Q3. 

    Reverse Words in a String: Problem Statement

    You are given a string of length N. Your task is to reverse the string word by word. The input may contain multiple spaces between words and may have leading o...

  • Ans. 

    Reverse words in a string while handling leading/trailing spaces and multiple spaces between words.

    • Split the input string by spaces to get individual words

    • Reverse the list of words

    • Join the reversed words with a single space in between

    • Handle leading/trailing spaces by stripping them before and after reversing

  • Answered by AI
Round 3 - Face to Face 

(3 Questions)

Round duration - 60 minutes
Round difficulty - Easy

Technical Interview round with questions based on DSA

  • Q1. 

    Minimum Time To Solve The Problems

    Given 'N' subjects, each containing a certain number of problems, and 'K' friends, assign subjects to friends such that each subject goes to exactly one friend, maintain...

  • Ans. 

    Assign subjects to friends to minimize maximum workload, find minimum time for most loaded friend.

    • Sort subjects in descending order

    • Assign subjects to friends one by one until all subjects are assigned

    • The maximum workload will be the sum of problems assigned to the friend with the most problems

    • Return the maximum workload as the minimum time required

  • Answered by AI
  • Q2. What is grammar in the context of compiler design?
  • Ans. 

    Grammar in compiler design defines the syntax and structure of a programming language.

    • Grammar specifies the rules for forming valid statements in a programming language.

    • It consists of a set of production rules that define how valid programs can be constructed.

    • There are different types of grammars such as context-free grammar, regular grammar, etc.

    • Example: In C programming language, the grammar specifies that a for loop...

  • Answered by AI
  • Q3. What is a token in compiler design?
  • Ans. 

    A token in compiler design is a basic unit of syntax that the compiler can understand and process.

    • Tokens are the smallest units of a program that are meaningful to the compiler.

    • Examples of tokens include keywords, identifiers, operators, and punctuation symbols.

    • Tokens are generated by the lexical analysis phase of the compiler.

    • Tokens are used by the parser to build the abstract syntax tree of the program.

  • Answered by AI
Round 4 - Video Call 

(3 Questions)

Round duration - 60 minutes
Round difficulty - Easy

Technical round with questions on DSA and Compiler Design mainly. He told me that you’ll be having your final HR round in some time. I knew that I was going well because he seemed to be quite satisfied with my answers.

  • Q1. 

    Sum Root to Leaf Numbers

    You are given an arbitrary binary tree consisting of N nodes, each associated with an integer value from 1 to 9. Each root-to-leaf path can be considered a number formed by concat...

  • Ans. 

    Find the total sum of all root to leaf paths in a binary tree formed by concatenating node values.

    • Traverse the binary tree from root to leaf nodes, keeping track of the current path sum

    • Add the current path sum to the total sum when reaching a leaf node

    • Use modulo (10^9 + 7) to handle large outputs

  • Answered by AI
  • Q2. What is a regular language?
  • Ans. 

    A regular language is a language that can be recognized by a finite automaton.

    • Regular languages can be described by regular expressions.

    • Regular languages are closed under union, concatenation, and Kleene star operations.

    • Examples of regular languages include the set of all strings over an alphabet that contain an even number of 'a's.

  • Answered by AI
  • Q3. What are NP and NP-Hard problems?
  • Ans. 

    NP problems are decision problems that can be verified in polynomial time, while NP-Hard problems are at least as hard as the hardest problems in NP.

    • NP problems can be verified in polynomial time but not necessarily solved in polynomial time.

    • NP-Hard problems are at least as hard as the hardest problems in NP, but may not be in NP themselves.

    • Examples of NP problems include the subset sum problem and the traveling salesm...

  • Answered by AI
Round 5 - HR 

Round duration - 30 minutes
Round difficulty - Easy

That was the round for which I’ve been waiting for hours 
She was very friendly and nice to talk to. It didn’t seem that I was talking to the HR. It was more like talking to a friend. Finally we discussed about the pay-scale and work culture in Accolite.

Interview Preparation Tips

Eligibility criteriaAbove 7 CGPAAccolite Digital Pvt Ltd interview preparation:Topics to prepare for the interview - Data Structures, Algorithms, System Design, Aptitude, OOPSTime required to prepare for the interview - 6 monthsInterview preparation tips for other job seekers

Tip 1 : Must do Previously asked Interview as well as Online Test Questions.
Tip 2 : Go through all the previous interview experiences from Codestudio and Leetcode.
Tip 3 : Do at-least 2 good projects and you must know every bit of them.

Application resume tips for other job seekers

Tip 1 : Have at-least 2 good projects explained in short with all important points covered.
Tip 2 : Every skill must be mentioned.
Tip 3 : Focus on skills, projects and experiences more.

Final outcome of the interviewSelected

Skills evaluated in this interview

Interview Questionnaire 

2 Questions

  • Q1. Basics from all framework you have worked on.
  • Q2. There working all are non technical people's they don't know the projects here major people working in testing and non related work

I applied via Walk-in and was interviewed before Jul 2021. There were 3 interview rounds.

Round 1 - Coding Test 

Data structures and algorithms

Round 2 - Coding Test 

Python etl,pandas, pyspark questions

Round 3 - HR 

(1 Question)

  • Q1. Salary negotiation , work culture

Interview Preparation Tips

Interview preparation tips for other job seekers - Be strong with the basics and practice common programming problems

I applied via Naukri.com and was interviewed before Mar 2020. There were 4 interview rounds.

Interview Questionnaire 

4 Questions

  • Q1. Difference between Hashtable and hashmap?
  • Ans. 

    Hashtable is synchronized while hashmap is not.

    • Hashtable is thread-safe while hashmap is not.

    • Hashtable does not allow null keys or values while hashmap allows one null key and multiple null values.

    • Hashtable is slower than hashmap due to synchronization.

    • Hashtable is a legacy class while hashmap is a newer implementation.

  • Answered by AI
  • Q2. Difference between hashmap and concurrent hashmap?
  • Ans. 

    Hashmap is not thread-safe while Concurrent Hashmap is thread-safe.

    • Hashmap is not suitable for multi-threaded environments as it can lead to race conditions and data inconsistencies.

    • Concurrent Hashmap allows multiple threads to access and modify the map concurrently without any data inconsistencies.

    • Concurrent Hashmap uses a technique called lock striping to achieve thread-safety.

    • Concurrent Hashmap is slower than Hashma...

  • Answered by AI
  • Q3. Jdbc step
  • Q4. Spring ioc

Interview Preparation Tips

Interview preparation tips for other job seekers - Interview was average they asked questions from core java spring hibernate... And so on..

Skills evaluated in this interview

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Directi Product Manager Salary
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