How would you handle a sudden drop in organic traffic for a website, and what steps would you take to diagnose the issue?

Question

Accepted Answer

To handle a sudden drop in organic traffic, I would take the following steps to diagnose the issue.

Check for any recent changes in search engine algorithms
Analyze website analytics data to identify any sudden drops in specific pages or keywords
Review website technical issues such as broken links, slow page speed, or server errors
Examine competitors' activities and rankings to identify any changes in the competitive landscape
Conduct a backlink analysis to identify any lost or toxic backlinks
Review content quality and relevance to ensure it aligns with search intent
Monitor website indexing status and crawl errors in search console
Consider any recent website changes, such as redesign or migration, that could impact SEO
Engage with the development team to address any technical issues or changes
Implement a comprehensive SEO audit to identify any underlying issues

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