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ABP Group Brand Manager Interview Questions and Answers

Updated 15 Jan 2023

ABP Group Brand Manager Interview Experiences

1 interview found

Brand Manager Interview Questions & Answers

user image Avijit Chakraborty

posted on 15 Jan 2023

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
Selected Selected
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - HR 

(2 Questions)

  • Q1. Details know-how about you
  • Q2. Qualification & Background Check
Round 3 - One-on-one 

(2 Questions)

  • Q1. How can you use your expertise here?
  • Ans. 

    I can use my expertise in brand management to develop and implement effective marketing strategies.

    • Developing brand positioning and messaging

    • Creating and executing marketing campaigns

    • Analyzing market trends and consumer insights

    • Managing brand reputation and customer relationships

    • Collaborating with cross-functional teams

    • Monitoring and measuring brand performance

  • Answered by AI
  • Q2. How your experience fits with given job role?
  • Ans. 

    My experience in brand management aligns perfectly with the requirements of the job role.

    • I have successfully managed multiple brands throughout my career.

    • I have a strong understanding of market trends and consumer behavior.

    • I have developed and executed effective brand strategies that resulted in increased brand awareness and market share.

    • I have experience in conducting market research and competitor analysis to identif...

  • Answered by AI
Round 4 - Group Discussion 

How you can increase interest of our readers in Bengali language?

Interview Preparation Tips

Interview preparation tips for other job seekers - Be serious because you'll have very intelligent Bosses here.

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. Asked what i am doing in my present job and what i can do for this company
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(1 Question)

  • Q1. About job experience and salary
Round 3 - Technical 

(1 Question)

  • Q1. Past and current work profile
Round 4 - One-on-one 

(1 Question)

  • Q1. How to do your work

Interview Preparation Tips

Interview preparation tips for other job seekers - Truely speak and be confident

I applied via Referral and was interviewed before Jun 2019. There was 1 interview round.

Interview Questionnaire 

3 Questions

  • Q1. What do you know about digital?
  • Ans. 

    I have extensive knowledge and experience in digital technologies and their applications in various industries.

    • I am well-versed in digital marketing strategies such as SEO, SEM, PPC, and social media marketing.

    • I have experience in developing and implementing digital transformation initiatives for businesses.

    • I am familiar with various digital tools and platforms such as Google Analytics, HubSpot, and Salesforce.

    • I have k...

  • Answered by AI
  • Q2. What can you bring to the table?
  • Q3. How flexible you will be in a dynamic work environment?

Interview Preparation Tips

Interview preparation tips for other job seekers - My only tip to all is to discuss your skills and assets which are not in the resume or paper, and confidently handle questions, if you dont have an answer say NO. No one knows everything in this world. But you should be on top of the game for which you are being interviewed for.
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
2-4 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed before Sep 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. Basic market &industry knowledge,
Round 3 - One-on-one 

(1 Question)

  • Q1. Basic market and industry knowledge? Future perspective? Reason of joining? Ready for change?
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Oct 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(5 Questions)

  • Q1. More about the industry experience
  • Q2. Client contact and market knowledge
  • Q3. Innovative ideas and solutions
  • Ans. 

    I believe in fostering a culture of innovation by encouraging team members to think outside the box and explore new ideas.

    • Encourage brainstorming sessions to generate new ideas

    • Implement a rewards system for innovative solutions

    • Promote a culture of experimentation and risk-taking

    • Invest in training and development to nurture creativity

    • Collaborate with external partners for fresh perspectives

  • Answered by AI
  • Q4. How to maximize the revenue
  • Ans. 

    Maximizing revenue involves optimizing pricing strategies, increasing customer retention, and expanding market reach.

    • Implement dynamic pricing strategies based on demand and competition

    • Focus on upselling and cross-selling to existing customers

    • Expand into new markets or offer new products/services

    • Invest in marketing and advertising to attract new customers

    • Improve customer service to increase customer loyalty and retenti

  • Answered by AI
  • Q5. Languages you know
  • Ans. 

    I am fluent in English, Spanish, and French.

    • English

    • Spanish

    • French

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Market knowledge is the main factor and how good you are in the field, they will be checking about your acceptance in the market.
Interview experience
1
Bad
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. Not able to recall any questions
Round 3 - One-on-one 

(1 Question)

  • Q1. Not able to recall any questions ❓
Round 4 - One-on-one 

(1 Question)

  • Q1. Not able to recall any questions

Interview Preparation Tips

Interview preparation tips for other job seekers - If you get interview call from this company for ahmadabad location, i recommend you to give this company least priority

I applied via Campus Placement and was interviewed before Jul 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. What recent developments have taken place in the media industry?
  • Q2. Who all can we consider our competitors?

Interview Preparation Tips

Topics to prepare for Times Group Deputy Manager interview:
  • Current affairs
  • industry knowledge
Interview preparation tips for other job seekers - Be honest, confident and frank to a reasonably acceptable level.
Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(1 Question)

  • Q1. About past role and responsibilities Projects done
Round 3 - Compliance Test 

(1 Question)

  • Q1. Governance and compliance quiz

Interview Preparation Tips

Interview preparation tips for other job seekers - Be very thorough about your past projects and detail out the work done and impact.
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via LinkedIn and was interviewed before Aug 2022. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Case Study 

Analyse a website and give feedback as a product manager

Round 3 - HR 

(2 Questions)

  • Q1. Background research
  • Q2. Where are you currently ? What's your CTC

Interview Preparation Tips

Interview preparation tips for other job seekers - Research about the role in dept

ABP Group Interview FAQs

How many rounds are there in ABP Group Brand Manager interview?
ABP Group interview process usually has 4 rounds. The most common rounds in the ABP Group interview process are Resume Shortlist, HR and One-on-one Round.

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ABP Group Brand Manager Interview Process

based on 1 interview

Interview experience

4
  
Good
View more

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ABP Group Brand Manager Salary
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₹12 L/yr - ₹22.7 L/yr
28% less than the average Brand Manager Salary in India
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