Indian Institute of Management (IIM), Lucknow Placement Interview Questions

• Q1. Questions regarding Infosys.
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TATA wants to enter the OTT Space. Devise a strategy.
[Please note that I stands for Interviewer and C stands for Candidate]

I: Introduced himself & asked me to talk about myself.

C: * answered * (Every company asks this so best to prepare beforehand)

I: What kind of work did you do at Infosys?

C: Mentioned about the European client I worked for, building AWS-based analytics engine, and leading a team within just 2 years.

I: Favorite subject in Term-1

C: Marketing Management-I

I: Asked a case on pricing a new OTT platform by TATA.

C: Asked scoping questions to narrow down the scope of the problem & gave broad level buckets (content, analytics, marketing, technology, legal, etc.), asked if the focus should be on anything specific.

I: Asked to pursue subscription-based pricing & further distribution of cost objects for OTT.

C: Gave approximate numbers (not to the extent of a guesstimate though)

To buy Flipkart, what price would I pay?
[Please note that I stands for Interviewer and C stands for Candidate] 

I: Mentioned about getting feedback from the team. Asked about the reason behind dip in 12th grade performance.

C: Explained clearly since the question was anticipated.

I: Asked about work experience in Norway and what was difference there as compared to here.

C: Explained in terms of work culture, ethics, etc. without showing either of them in a negative light.

I: Jumped to straight into a case - If you were to buy Flipkart, what price would I pay?

C: Asked questions about who I am in this case, what is my background, objective, etc. Divided the cost factors that will be dead weight for me & further cost benefit analysis involving perceived value too.

I: Asked about Capability Network and my understanding.

C: Asked about some of the recent projects he had been working on & in what direction does Accenture see the technology spectrum growing.

• Q1. Tell me about yourself.
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• Q2. Why Accenture?
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• Q3. Why Consulting?
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• Q4. Tell me about yourself including your family.
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• Q5. What motivates you in life?
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• Q6. If given a choice, which domain you would be interested in working in Accenture and why?
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• Q7. What kind of project you worked in during your job?
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• Q8. What tools/technologies did you use during your job?
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• Q9. What are your two major learnings from your previous work experience?
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Guesstimate the total number of dinner sets in Lucknow.
[Please note that I stands for Interviewer and C stands for Candidate]

C: Started by stating population and segmenting them.

I: Do not worry about the numbers. Just go with the approach quickly.

C: Here are we talking about the dinner sets in shops or in homes.

I: Take your assumptions.

C: Ignoring the dinner sets in shops. I will divide the population in Lucknow in lower income, middle income, and high-income family groups with a family size of approximately four.

Additionally, assuming lower income group to have almost nil percentage, I will assign percentages of middle and high-income group families in Lucknow.

Now considering that a middle-income family have approximately 1 dinner set at home and high-income family to have approximately 2 sets, I will find out the number of dinner sets in Lucknow homes.

I: The approach is good. You correctly segmented them. Just a little thing, try not to ignore the lower income segment. Consider them even if they are in small percentage.

C: Asked questions related to her experience.

• Q1. Have you experienced a situation where you had to overcome an obstacle? How did you react? What were your learnings?
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• Q2. Was there any situation in our workplace where you had to convince your manager for a task?
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• Q3. What was your most significant achievement?
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• Q4. Have you come across a situation where you had to perform a task in an unconventional way?
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There is a square and coins. Area of the coin is less than the square. There are two players A and B who have to fill the square with coins. The person who puts coin in square at last place wins, i.e., after which there is no space to put another coin. Among A and B who can go first and what will be his strategy to win the game.
[Please note that I stands for Interviewer and C stands for Candidate]

C: Can the coins be of any size? And will the size of the coins be constant throughout?

I: Yes

C: Whoever goes first will fill the square with the area such that there is no space left for 2nd player. So, whoever goes 1st, wins.

I: Your solution is correct but think a generalized solution. The first mover will place the coin at center. Take this as a hint.

C: Okay, thank you for the hint. In whichever position the 2nd player places the coin after the coin is placed at the center, the first player will always have a position of reflection of 2nd player. Thus, the last mover will be the player who had placed the coin first.

I: Correct!

• Q1. Why do you want to join Accenture?
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• Q2. Why a shift from actuaries?
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• Q3. Which industry would you want to work in?
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• Q4. One good thing about Accenture and one thing you would not want to join Accenture for?
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• Q5. How will you make a blind person understand the color green?
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Calculate the number of petrol stations in Kolkata.
[Please note that I stands for Interviewer and C stands for Candidate]

C: This is can be solved through both the supply and the demand approach. Which one should I follow?

I: Lets go through both one by one.

C: In the supply side approach I will take the area of Kolkata, divide it according to population and rush. Based on my personal experience I will use my personal neighborhood as an example to say how many petrol stations in a particular sq km area. This I extrapolate to Kolkata by factoring in the area.

In the demand side, I will first estimate the number of 4 wheelers and 3 wheelers in Kolkata, then estimate per vehicle petrol requirement, then I will use this monthly total petrol requirement of the city and try to identify how much is the capacity (Stock + Supply) of each station. Also, I factored in variables like peak times in the day (morning and late evening), rush areas and weekend and weekday difference.

• Q1. Tell me about yourself.
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• Q2. Could you explain more about your work and the responsibilities you had?
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• Q3. Why Accenture Strategy?
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• Q4. How would your previous work experience help us?
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• Q5. What was your role in the PDC of the product mentioned in the CV?
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• Q6. What would you like to do at Accenture (any specific inclinations?)?
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• Q7. What interests you the most about Accenture?
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• Q8. Tell me more about the kind of quizzing you are into (did not enquire much).
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Client is a container manufacturer who is seeing large-scale damages to the containers when they are sent back after use. The client wants to begin an incentive scheme awarding it to the user/customer so as to encourage return of containers w/o damage. Design the incentive program (factors to be considered). How would you approach the problem?
I would like to take a minute think and structure my thoughts. I would take both an internal and external stakeholder. Internally, need to figure how could processes be changed to reduce damage. Externally, have to work on a process map, and work on understanding the problem's origin at each step. The incentive scheme is designed after containing these issues so as to reduce expenses.

• Q1. Tell me something about yourself.
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• Q2. Where did you complete your summer internship while at BITS?
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• Q3. What was your project at HMSI?
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• Q4. How did you go about the project?
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• Q5. What did you do as the Business Lead for Corporate Strategy at Trident?
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Duration 15 mins:

Tell me about your work experience at Trident?

How did you move from Production Planning to Strategy?

What were the challenges you faced while leading a team so early?

What was your most interesting project?

I am a Mobile Handset Manufacturer. A marketing associate has suggested selling my new mobile phone in the South-East Asian market. Help me quickly decide on this. Run me through the factor and the evaluation. Highlight any risks in the entry.

• Q1. What do you know about Accenture?
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• Q2. What are your hobbies? What do you read? Most recent read?
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• Q3. Why Consulting?
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• Q4. Why Accenture?
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• Q5. What in Consulting?
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• Q6. What did you do at Trident?
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• Q7. Discussion on each project.
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• Q8. A challenging situation you encountered?
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• Q9. Situation each where you managed people who reported to you and those who did not.
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• Q10. How did you like your time at Trident? What was the best part?
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• Q1. Introduce yourself.
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• Q2. Describe your summer internship experience.
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• Q3. What was the biggest takeaway from your internship at Bain?
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• Q4. Tell me more about your summer internship project. Which module was driven by you?
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• Q5. How did you go about this? Do you think you could have approached it differently, how?
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• Q6. How interested are you in AI? Have you ever worked closely in this field? (I had done a live project in this area, spoke in depth about what excited me about th...read more
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• Q7. What were the differences/similarities that you saw in the two consulting firms that you have worked in: Bain and Deloitte? Which firm would you prefer to go ba...read more
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• Q8. Why consulting with Accenture Strategy & not any other firm?
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• Q9. Why did you work only for less than a year at Deloitte?
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• Q1. This interview was focused on gauging my interest in the firm and was taken by a MD at Accenture Strategy, IMU. Was completely conversational and after the firs...read more
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• Q1. Tell me about yourself. What motivates you?
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• Q2. Describe your work? What is the problem that exist in NLP?
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• Q3. Asked about my work at Qualcomm. How did it benefit my team?
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• Q4. Drawback of VLOOKUP, alternative to solve this.
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Discuss the implications of teleportation.
[Please note that I stands for Interviewer and C stands for Candidate]

C: I clarified the problem statement to understand if it was only movement of matter from one place to the other or information too?

I: Assume matter only.

C: A lot of the physical infrastructure will not be required any more like roads. It will also mean that we will have to develop the network infrastructure to support this. We will also have to develop mechanism to support disassembly and assembly for this to be possible.

I: You can consider the infrastructure exists. What other implications can you think of?

C: Telephones and social media platforms that are required for instantly connecting would not be required anymore.

I: True. There would be other implications as well like more space for housing (since roads are not there), ethical problems rising from where one can teleport, definition of boundaries etc.

• Q1. Being a fresher, why are you choosing consulting as your starting career?
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• Q2. What are the things that you will improve in these months before joining the firm?
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• Q3. Question regarding academic project.
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VC wants to invest x amount in Byjus, after how many years will it get back the investment.
[Please note that I stands for Interviewer and C stands for Candidate]

I: Which sector/industry you are comfortable with?

C: Education sector (as I have done my project related to that).

I: I am a VC and want to invest x amount in Byjus, after how many years will I get back my investment?

I: Use your phone to get as much information as possible and tell me exact number of years after 2 minutes and also the parameters that you considered.

C: Searched about the valuation of Byjus,expected growth potential, inflation rate, future
projects.

Communicated the parameters I looked upon with reasoning and said that it will take approximately 5 years to get back investment.

I: Profitability of the company is also very important and should have also been incorporated in decision making.