MobiQuest Mobile Technologies

mLoyal from Mobiquest is a mobile enabled customer engagement, loyalty, and campaign management platform. The product suite consists of 10 major modules to create an omnichannel brand loyalty management solution, capture customer data across all touch points, cluster and segment customers based on their purchase and behavioral patterns and creates targeted campaigns based on customer profiles. The Customer Acquisition Cloud consists of Omni-Channel Customer Acquisition framework, Multi-Channel Connectors, CRM and member management, Loyalty Branding and Marketing; the Customer Rewards Cloud includes modules for Loyalty and BI, Data Analytics Manager, and a Loyalty Rewards Store; Customer Engagement Cloud include features for Precision Marketing, Customer Loyalty Mobile App, and a Shopper Weblounge. The company has been recognized at the Loyalty Awards 2015, Aegis Graham Bell Awards 2014 and Star Retailer Awards 2014 and has a clientele including Walmart, Nike, MTR, Fabindia, TGI Fridays, Pizza Hut etc. The company claims that the mLoyal platform has been deployed by over 120 brands with over 45 million users on the platform as of January 2017. Raised an undisclosed amount in funding from Paytm in July 2017.