PPC Executive ( Google Ads)

Roles and Responsibilities:
1. Conduct comprehensive business analysis for clients to understand their business models thoroughly.
2. Manage Google Ads campaigns for both international and Indian clients, overseeing Search, Display, Shopping, and other campaign types.
3. Generate and submit weekly and monthly reports to clients, providing insights and recommendations.
4. Perform daily optimization and maintenance of all Google Ads accounts, ensuring optimal performance.
5. Explore opportunities to work on other PPC platforms such as Bing, Facebook, and Amazon.
6. Prepare detailed PPC audit reports for international clients, showcasing areas for improvement.
7. Demonstrate the ability to effectively manage the Google Ads Team Members.

Key Skills:
1. Fluent in English, with proficiency in speaking, writing, listening, and reading.
2. Strong computer skills, including proficiency in Word, Excel, PowerPoint, Skype, browsers, and email.
3. Proven ability to tackle challenges and handle complex tasks.
4. Expertise in managing all PPC campaigns across various search engines.
5. Conduct extensive keyword research and develop effective strategy plans.
6. Knowledgeable in Display and Remarketing campaigns.
7. Proficient in Google Analytics and goal setup.
8. Excellent written and verbal communication skills.
9. Strong analytical skills with the ability to monitor, manage, and optimize campaigns at the keyword level.

Basic Necessary Skills:
1. Excellent command of the English language.
2. Positive attitude and a willingness to learn.
3. Commitment to long-term employment.
4. Self-learning ability to stay updated on industry trends.
5. Deadline-oriented with a strong understanding of teamwork.