Create, curate and implement engaging digital content for the assigned brands
Manage social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties.
Keeping hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, relative blogs, forums and more
Actively collaborate with respective internal teams for meeting the project & campaign requirements on a daily basis
Sharing creative input on ideas and campaigns by virtue of having primary experience in managing & interacting with the online consumers and the brand
Track all platforms and share assistance in its evaluation on regular basis by generating reports for brands/campaigns performance
Track and conduct competitor analysis to assist in providing data for comprehensive understanding on the competitor & brand performance on digital media platforms
Actively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more
Learn media & respective online tools in order to master it for future course thus aiding the brand
Participate to manage and update partner websites as deemed necessary
Overcome and manage routine challenges
Attend & cover events as deemed necessary
Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
Keeping abreast with new trends in digital industry
QUALIFICATIONS REQUISITE
Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent
Certification in Digital Media / SEO / SEM will be added honours
0-2 years of work experience with a brand, digital / social / advertising / creative / media agency
TECHNICAL SKILLS REQUISITE
Professional-level proficiency in English
Basic Knowledge of Social Media Channels, Digital Media and Online Marketing
Proficient in content marketing theory and application
Excellent written, oral communication and presentation skills
Attention to detail and an ongoing commitment to achieving high-quality results
Must be informed and active follower of latest industry trends, marketing campaigns and the next viral video trend
BEHAVIOURAL SKILLS REQUISITE
Enthusiastic and eager to learn and explore various facets of the job
Passionate about new-agpe digital advertising
Expresses clearly and an active listener to constructive feedback and instructions
Must be able to perform and be collaborative under pressure situations and tight deadlines
Must be adept to working in a dynamic team structure