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Trantor
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Trantor - Adobe Launch Implementation Analyst (3-7 yrs)
Trantor
posted 2mon ago
Flexible timing
Key skills for the job
We are seeking a highly skilled Adobe Launch Implementation Analyst to join our dynamic team. The ideal candidate will have extensive experience in Adobe Launch, creating and managing data elements, writing custom code within rules, and integrating Adobe tools with requirements into technical solutions and work across various stakeholders to design and implement robust tracking solutions.
Qualifications :
- 3 - 7 years of experience (in Adobe Launch)
- Proven experience with Adobe Launch TMS, including data element creation, rule customization, and plugin usage.
- Strong understanding of third-party pixel implementation and troubleshooting.
- Expertise in integrating Adobe Analytics, Adobe Target, and other tools within the Adobe Experience Cloud ecosystem.
- Excellent documentation skills, with experience writing BRDs, TSDs, and solution architecture documents.
- Good to have knowledge in JavaScript, HTML, and CSS for writing custom code within Adobe Launch.
Key Responsibilities :
Adobe Launch Expertise :
- Implementation and optimization of Adobe Launch Tag Management System (TMS).
- Develop and maintain data elements from a variety of sources, including custom JavaScript variables, cookies, local storage, and more.
Custom Rule Coding :
- Write, manage, and optimize custom code within Adobe Launch rules to enable advanced tracking scenarios.
- Utilize JavaScript to customize functionality and provide tailored tracking solutions.
Plugin Knowledge :
- Leverage advanced knowledge of Adobe Launch plugins to optimize implementations and ensure scalable, efficient solutions.
Third-Party Pixel Implementation :
- Implement and manage third-party marketing and analytics pixels (e.g., Facebook, Google Analytics) using Adobe Launch.
Adobe Tool Integration :
- Expertise in integrating Adobe Analytics, Adobe Target, and other tools with Adobe Launch to provide a cohesive digital marketing and analytics ecosystem.
Documentation :
- Create detailed Business Requirement Documents (BRDs), Technical Specification Documents (TSDs), and solution documentation for stakeholders.
Solution Design :
- Design and implement new tracking and tagging solutions, ensuring they meet business requirements and align with best practices for scalability and performance.
- Integration through adobe Launch , Debug launch
Functional Areas: Software/Testing/Networking
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5-10 Yrs
₹ 10 - 20L/yr
Noida, Chandigarh, Gurgaon / Gurugram