Social Media Executive

Role & responsibilities

• Help execute comprehensive social media strategies to increase brand awareness, drive engagement, and generate leads.
• Create compelling and relevant content across various social media platforms, including but not limited to Instagram and LinkedIn, Performance marketing creatives and more.
• Manage day-to-day operations of social media channels, including content scheduling, posting, and monitoring.
• Excellent communication and interpersonal skills
• Collaborate with cross-functional teams to brainstorm and implement creative ideas and campaigns aligned with company objectives
• Monitor social media trends, tools, and applications to stay ahead of the curve and implement best practices.
• Analyze and report on key performance metrics to measure the effectiveness of social media efforts and make data-driven decisions.
• Assist with stakeholder outreach and management, including communication and relationship building.
• Develop and execute growth strategies to increase subscribers, views, and engagement
• Stay up-to-date with industry developments and competitor activities to identify opportunities and potential threats.
• Experience in developing and implementing marketing strategies
• A creative mindset and ability to think outside the box
• Experience with social media analytics and reporting
• Track and report key performance indicators (KPIs) related to channel growth, engagement, and revenue generation.