23 The Sleep Company Jobs
3-8 years
Mumbai
The Sleep Company - Retail Growth & Market Insights Manager (3-8 yrs)
The Sleep Company
posted 2mon ago
Fixed timing
Key skills for the job
JD for Retail Growth Manager
We are seeking a highly analytical and strategic Retail Growth and Market Insights Manager to lead the discovery and execution of data-driven insights that will drive business growth in the retail business. The ideal candidate will possess a deep understanding of market trends, consumer behavior, and competitive landscapes, translating these insights into actionable strategies that optimize business performance and identify growth opportunities. This role requires a proactive thinker who can blend qualitative and quantitative analysis to influence decision-making at the highest levels.
Key Responsibilities:-
1. Market and Consumer Insights:
- Conduct comprehensive market research to identify trends, consumer preferences, and competitive positioning.
- Analyze customer data to understand behavior patterns, purchasing drivers, and market demand.
- Monitor macroeconomic, cultural, and retail industry trends to provide strategic recommendations.
- Lead segmentation analysis to understand different consumer demographics and their needs.
2. Growth Strategy Development:
- Collaborate with cross-functional teams to identify and implement growth opportunities.
- Build and maintain dashboards and reports that provide insights into customer conversion, profitability, revenue growth and inputs improvement at category level
- Analyze retail sales and performance metrics to inform growth strategy and optimize product portfolios.
- Identify and assess new markets, channels, and partnerships that align with the company's growth objectives.
3. Competitor and Market Analysis:
- Conduct in-depth competitive analysis and benchmarking to understand competitors' strengths and weaknesses.
- Develop and maintain an ongoing knowledge of market conditions, pricing strategies, and emerging retail technologies.
- Provide regular reports and actionable insights to leadership to support strategic decision-making.
4. Data Interpretation and Communication:
- Work with data teams to analyze large datasets, including sales, customer behavior, and external market data.
- Present findings and strategic recommendations to senior leadership in a clear and actionable manner.
- Ensure that insights are integrated into ongoing business operations and marketing initiatives.
5. Cross-Functional Collaboration:
- Partner with marketing, product development, and sales teams to ensure alignment of insights with business goals.
- Drive collaboration across departments to ensure cohesive strategies for market positioning and growth initiatives.
6. Forecasting and Predictive Analytics:
- Use predictive models and scenario planning to provide forecasts and help the business prepare for future trends.
- Develop market entry strategies for new products or services based on insights from data analysis.
Qualifications:
- Bachelor's degree in Business, Marketing, Economics, or a related field (Master's preferred).
- 5+ years of experience in growth, sales planning or a similar role in retail or consumer goods.
- Strong analytical skills with experience in data analysis, market modelling, and forecasting.
- Expertise in using market research tools, CRM systems, and analytics platforms.
- Experience in developing and executing growth strategies based on market insights.
- Excellent communication and presentation skills, with the ability to influence senior stakeholders.
- Strong business acumen with a focus on retail and consumer behavior trends.
- Proven ability to work cross-functionally and manage multiple projects simultaneously.
- Proficient in Excel, SQL, or other data analysis tools; experience with visualization tools such as Power BI or Tableau is a plus.
Key Competencies:
- Strategic Thinking
- Analytical and Detail-Oriented
- Problem-Solving
- Collaboration and Teamwork
- Communication and Presentation Skills
- Business Acumen
- Adaptability and Proactivity
Functional Areas: Software/Testing/Networking
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