Senior Director - Product Marketing - North American Region - SaaS (12-18 yrs)

- Develop and execute the marketing strategy for Maintenance, Operations and Inventory product line.

- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

- Lead a world-class team of product marketers and collaborate with sales teams, solution consultants, and executives to drive business growth.

- Define personas and messaging, creating compelling sales and campaign content that resonates with key buyers.

- Leverage business and product updates, marketplace insights and customer feedback to enhance our storytelling and connect with our audiences effectively.

- Equip sales teams with enablement tools and assets that support pipeline growth and deal closures.

- Partner with product managers and solution consulting to craft engaging demo narratives.

- Launch new products, features, and capabilities that strengthen competitive differentiation.

- Influence analysts and media to position company as a leader in Connected Worker Solutions

- Serve as an evangelist for company products, representing at industry events and with the press.

- Partner with the social media team to lead a social media amplification strategy aligned with key news moments.

What You Bring to the Team:

- 12+ years of experience in B2B Product Marketing for the North American region

- Proven ability to hire, coach, and lead high-performance teams.

- Strong storytelling skills with a history of developing impactful positioning and messaging.

- Results-driven, comfortable with both analytical and creative aspects of marketing.

- Exceptional organizational skills with the ability to shift between strategic leadership and hands-on execution.

- Ability to travel up to 25% for sales support and industry events, as circumstances allow.