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PPC Specialist
Sun Dew Solutions
posted 4mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
- Create, manage, and optimize Google Ads campaigns for multiple clients. Focus on search, video, and display campaigns. Implement effective bidding strategies for maximum results.
- Ensure optimal budget allocation and practical ad placements across search, video, and display channels.
- Implement robust conversion tracking mechanisms. Set up conversion goals and track key metrics accurately.
- Conduct A/B testing of ad variations, landing pages, and targeting parameters. Identify areas for optimization and implement strategic changes for improved KPIs.
- Collaborate with clients to understand objectives, strategies, and target audience, maintaining strong relationships and proactively addressing inquiries and campaign concerns.
- Analytics and Reporting: Use analytics tools, such as Google Analytics, to monitor campaign performance, generate insightful reports, and provide data-driven recommendations to clients. Regularly communicate campaign results, insights, and recommendations to internal teams and clients.
Key Requirements:
- 4+ Years of experience managing Google Ads campaigns in the IT Services Industry, specifically in search, video, and display.
- Require experience in diverse international markets across various domains.
- Ability to design marketing campaigns and initiatives with a defined ROI within a stipulated period and measure success after the period to give performance reports.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Familiarity with Google Analytics or similar analytics platforms.
- Hands-on experience in Meta Ads would be preferred
- Demonstrated experience in optimizing campaigns for maximum performance and ROI across search, video, and display channels.
- Excellent communication and presentation skills with the ability to effectively communicate complex concepts to technical and non-technical stakeholders.
- Proactive problem-solving abilities with strong attention to detail.
- Google Ads certifications (e.g., Google Ads Search, Google Ads Video, Google Ads Display) are necessary.
Employment Type: Full Time, Permanent
Read full job descriptionPrepare for PPC Specialist roles with real interview advice
Top Sun Dew Solutions PPC Specialist Interview Questions
Q1. How to handle the huge number of concurrent HTTP requests of orders for the same item? What if there is only one item left in the stock?
Q2. What can we do to reduce the size of an application developed using Flutter?
Q3. What are the different types of Widgets in Flutter?
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Strict timing
Monday to Friday
No travel
Day Shift
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