Design and Development:Create engaging and on-brand graphics for a variety of media, including social media posts, brochures, website banners, presentations, and advertisements
Develop visuals that simplify complex stock market concepts for educational purposes
Brand Identity:Maintain and enhance the visual identity of the company, ensuring that all materials align with the brand guidelines
Design templates and visual standards that can be used across different platforms and marketing materials
Social Media Content:Design graphics and visual content for social media platforms like Instagram, Facebook, LinkedIn, and Twitter, with a focus on driving engagement and increasing followers
Work closely with the content team to create infographics, charts, and other visuals that illustrate stock market trends, insights, and educational content
Marketing Campaigns:Collaborate with the marketing team to develop and execute visual elements for marketing campaigns, including email marketing, online ads, and promotional materials
Design compelling visual assets for digital advertising campaigns, ensuring high click-through and conversion rates
Video Content and Animations:Create motion graphics and animations for videos that explain stock market strategies, course offerings, and promotional content
Assist in video editing and post-production processes to ensure a cohesive visual style
Print Design:Design printed materials such as flyers, posters, banners, and event collateral that effectively promote the company s courses and events
Work with vendors to ensure high-quality production of print materials
Collaboration and Feedback:Work closely with the content creators, trainers, and marketing team to understand project requirements and deliver designs that meet those needs
Incorporate feedback from team members and stakeholders to refine and improve designs
Market Research:Stay updated on design trends within the financial and educational sectors to keep the company s visuals fresh and relevant
Analyze competitor designs and content to identify opportunities for differentiation
Project Management:Manage multiple design projects simultaneously, ensuring timely delivery without compromising on quality
Keep detailed records of design projects and version histories for future reference
Continuous Learning:Stay informed about the latest graphic design software, tools, and technologies
Participate in professional development opportunities to enhance design skills and creativity
Key Skills and Q
Qualification:
Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects)
Strong portfolio showcasing a range of creative projects
Understanding of visual hierarchy, typography, and color theory
Ability to translate complex financial concepts into visually appealing graphics
Experience with motion graphics and video editing is a plus