Business Development Manager

-Role & responsibilities

1. Market Research and Analysis

- Conduct market research to identify new market segments, business opportunities and threats.

- Analyse industry and market data to understand competitive activities and customer needs.

- Develop and implement comprehensive marketing strategies to promote Stedaxiss services globally.

- Oversee digital marketing efforts including SEO, PPC, social media, and content marketing.

- Analyse marketing performance metrics and adjust strategies to optimize effectiveness.

2. Strategic Planning

- Develop and implement business development strategies and plans to achieve companys goals and drive revenue growth.

- Set sales targets and growth objectives.

- Collaborate with other departments to align business development efforts with overall company objectives.

- Create and implement comprehensive SEO strategies to improve web visibility, search rankings and organic traffic.

- Utilise Google Analytics to monitor website performance, user behaviour and key metrics and provide insights and recommendations based on data analysis.

3. Sales and Lead Generation

- Develop targeted lead generation campaigns for all services and products to bring in new clients.

- Manage email marketing campaigns to nurture leads and drive conversions.

- Use CRM tools to manage client interactions, sales data, and automate email follow-ups.

- Pursue new business opportunities in domestic and international markets, ensuring a strong sales pipeline.

4. Product and Service development

- Collaborate with internal teams to identify market gaps and assist in the development of new products and services.

- Contribute to product launch strategies, ensuring successful promotion and market positioning

- Monitor product performance post-launch and gather client feedback for improvements.

- Research competitors and ensure that Stedaxis services and products are competitive and well-positioned.

5. Copywriting and content creation

- Write compelling content for digital marketing campaigns, including email newsletters, social media posts, and website blogs.

- Collaborate with designers to produce high-quality visual content such as graphics, infographics, and videos

5. Reporting and Analysis

- Track and analyse key performance metrics for sales, marketing campaigns, and product launches.

- Provide regular reports on sales pipeline performance and campaign effectiveness.

Use data from Google Analytics and CRM systems to recommend improvements in marketing and sales strategies.

Preferred candidate profile

Education: Bachelor's degree in Business Administration, Marketing, or a related field. Masters degree is a plus.

Experience: Minimum of 3 years of experience in marketing, sales and product development.

Technical Skills: Proficiency in product development, sales and marketing and analytics tools.

Leadership: Strong leadership and team management skills, with the ability to motivate and guide cross-functional teams.

Communication: Excellent verbal and written communication skills, with the ability to effectively communicate with clients, team members, and stakeholders.

Analytical Skills: Strong analytical and problem-solving skills, with the ability to make data-driven decisions.

Industry Knowledge: Knowledge of technology, electronics, AI and Machine Learning is highly desirable.

Perks and benefits

- Competitive salary and performance-based bonuses.

- Opportunity to work in a dynamic and innovative environment.

- Professional development and training opportunities.

- Health and wellness benefits.