Copywriter Bhojpuri

Key Responsibilities

• Content Creation:
• Develop engaging Bhojpuri content for marketing campaigns, promotional ads, and OTT platform branding.
• Write scripts for Bhojpuri promotional videos, teasers, trailers, and event campaigns.
• Create compelling taglines, captions, and copy for digital and social media platforms.

• Campaign Strategy:
• Collaborate with the marketing and creative teams to brainstorm and execute ad campaigns.
• Ensure content aligns with the brand tone, culture, and values of the Bhojpuri-speaking audience.

• Scripting:
• Write high-quality scripts for Bhojpuri shows, folk song programs, and celebrity campaigns.
• Adapt and localize content to resonate emotionally with the target audience.

• Editing & Proofreading:
• Ensure all content is accurate, culturally appropriate, and free of errors in Bhojpuri language and grammar.
• Review and refine copy to maintain consistency in style and brand voice.

• Market Understanding:
• Stay updated on Bhojpuri folk culture, trending topics, and audience preferences.
• Research and incorporate folk traditions, festivals, and cultural nuances into content.

Requirements

• Experience:
• Minimum 3 years of experience in copywriting, content creation, or scripting within the Bhojpuri media industry.
• Demonstrated ability to create promotional campaigns and high-quality scripts in Bhojpuri.

• Skills:
• Excellent command of the Bhojpuri language (written and verbal).
• Creative and strategic thinking to develop culturally relevant and engaging content.
• Proficiency in conceptualizing ad campaigns and promotional material for digital and traditional platforms.

• Knowledge:
• Strong understanding of Bhojpuri culture, traditions, and audience behavior.
• Familiarity with OTT platforms, media trends, and folk genres within the Bhojpuri region.

• Qualifications:
• Bachelor's degree in Mass Communication, Media, Literature, or a related field is preferred.
• Portfolio showcasing past work in Bhojpuri media, ad campaigns, or scripts.