ValGenesis - Market Research Analyst (4-6 yrs)

Market research is the engine that drives our business forward.

ValGenesis is searching for a qualified market research analyst to research market, regulatory and competitive trends in the life sciences industry.

- This individual will understand our business objectives and strategically analyze relevant data to help us improve marketing and sales initiatives.

- And they'll be able to interpret varying sources of data from across the life sciences industry and communicate findings to our team.

- ValGenesis is committed to serving our clients and employees, and that starts with understanding market trends and using key data to accelerate our business.

What You'll Do:

- Perform quantitative and qualitative research into buyers, users, competitors, and the marketplace

- Conduct in-depth competitive market research & analysis and share insights with the marketing and sales teams on a regular basis.

- Includes tracking new & emerging competitive trends, analysis of competitors' products, services, and costs.

- Stay up to date on market trends, product research, and industry best practices.

- Support Account Based Marketing campaigns and conduct research of organizations in potential target markets and strategic customers to Identify whitespace opportunities

- Design, execute and analyze market research surveys.

- Support the marketing operations team in maintaining (data clean-up, analysis projects, etc.

- Work with product marketing and management to apply insights to strategy development.

Market research supporting product marketing.

- Includes research to support messaging and value proposition development, target market identification and analysis and developing analytical models to size target market opportunities (TAM, SAM, SOM).

- Create reports, presentations, and action items based on collected data.

Requirements:

What We're Looking For :

- Master's degree in marketing research, statistics, math, business or related field.

- 3+ years of market research or analytics related experience.

- Must be able to work with limited supervision and be accountable for actions

- Superior research, analytical and writing skills

- Experience supervising marketing analysts a plus

- Accountable, flexible, driven, dependable

- Ability to manage multiple, competing priorities

- Strong collaborator with experience in cross-functional teams

- Attention to detail and organizationally oriented

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