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Rhythm Innovations

Compare

3.0

based on 1 Review

16 Rhythm Innovations Jobs

Demand Generation Specialist

Rhythm Innovations

3.0

based on 1 Review

3-5 years

Bhubaneswar

1 vacancy

Demand Generation Specialist

Rhythm Innovations

posted 2mon ago

Job Role Insights

Key skills for the job

Digital Marketing SEO Social Media Marketing Project Management Email Marketing Market Research

+ 3 more

Job Description

As a Demand Generation Specialist, you will be instrumental in drivingour marketing strategies and initiatives. This mid-level role is ideal for amarketing professional with 3 to 5 years of experience who is passionate aboutgenerating qualified leads, optimising campaigns, and contributing to theoverall growth of the company. You will work closely with cross-functionalteams to execute and refine strategies that drive demand and customeracquisition.
Key Responsibilities

Campaign Strategy & Execution: Develop, execute, and optimize multi-channeldemand generation campaigns, including email marketing, social media, paidmedia, webinars, and content marketing.

Lead Management: Manage and nurture leads through the sales funnel, ensuring seamlesstransitions between marketing and sales teams, and optimising lead scoring andqualification processes.

Content Collaboration: Collaborate with the content team to create and promote high-valuecontent (e.g., whitepapers, case studies, blogs) that resonates with our targetaudience and supports demand generation objectives.

Reporting and Analysis: Analyse campaign performance using tools like Google Analytics,HubSpot, or Salesforce, and provide actionable insights to improve ROI.Regularly report on key metrics and KPIs to stakeholders.

Market Research & Insights: Conduct in-depth market research tounderstand target audiences, industry trends, and competitive landscape, andapply insights to refine campaign strategies.

Cross-Functional Collaboration: Work closely with sales, product, andcontent teams to ensure alignment and maximize the impact of marketinginitiatives on revenue growth.

Requirements
Education: Bachelor\u2019s degree in Marketing, Business, Communications, or a relatedfield. A master\u2019s degree or additional certifications in digital marketing is aplus.

Experience: 3-5 years of experience in demand generation, lead generation, ordigital marketing, preferably in a B2B environment.

Skills:

Strong understanding of marketing principles and experience with digitalmarketing channels, including email, SEO, SEM, and social media.

Proficiency with marketing automation tools and CRM systems (e.g.,Account Engagement, Salesforce and Hubspot).

Excellent analytical skills with experience in tracking and optimisingcampaign performance.

Strong project management skills with the ability to manage multipleprojects simultaneously.

Excellent communication skills, both written and verbal.

Ability to work collaboratively across departments and with externalpartners.

Creative problem-solving skills and a proactive approach to marketingchallenges.
What We Offer

Career Growth: Opportunities for career advancement within a rapidly growing startup.

Learning & Development: Access to continuous learning opportunities and industry-leadingmarketing tools.

Flexible Work Environment: Options for a flexible schedule.

Inclusive Culture: A dynamic, inclusive, and collaborative company culture that valuesinnovation and creativity.