PAC Cosmetics - Assistant Brand Marketing Manager (5-7 yrs)

- The Marketing Manager will be responsible for developing and executing integrated marketing campaigns that elevate our brand, engage consumers, and drive sales.

- Candidates from Mumbai location are preferred This role requires a strategic thinker with a deep understanding of both traditional and digital marketing channels, a keen eye for creative excellence, and a passion for the beauty industry.

- The role will also encompass key aspects of e-commerce management to ensure seamless alignment with marketing and sales objectives.

Key Responsibilities:

- Develop unique brand identities, messaging, and visual aesthetics to stand out in the crowded beauty market.

- Ensure consistency across all brand communications.

- Generate excitement and anticipation around new product launches with captivating campaigns.

- Utilize visual content like videos, tutorials, and influencer collaborations to showcase products.

- Craft compelling narratives around the brand's mission, values, and product ingredients.

- Foster emotional connections with consumers.

- Leverage social media platforms to engage with consumers, build community, and encourage user-generated content.