Oxane Partners - Digital Marketing Associate (3-5 yrs)

The position is a digital marketing role reporting to the Digital Marketing Lead. In this position, you'll be responsible for supporting and executing digital marketing campaigns for the firm.

Key Responsibilities:

Digital Marketing Management:

- Manage social media marketing and digital advertising campaigns to support demand generation and brand awareness

- Oversee website updates, SEO, and search engine marketing

- Manage the CRM for maintaining target audience, audience segmentation, campaign assets, and ongoing analytics

- Develop and execute campaigns to nurture leads and prospects

- Work with internal design teams and external agencies to create marketing creatives

- Measure, analyze, and report campaign performance and marketing channel effectiveness

Campaign Management:

- Manage content distribution across various channels to drive engagement

- Develop and manage integrated marketing campaigns

- Create conversion-focused ads and copywriting for social media, digital advertising, and marketing campaigns

- Manage organization of client events and participation in industry events

Research & Optimization:

- Track industry trends and competitor activities in digital marketing

- Conduct competitive intelligence research and follow industry news for insights

- Identify opportunities for growth and optimization through performance analysis and reporting

Required Experience/Skill Set:

- Desired candidate should have a minimum of 3 years of B2B marketing experience in a fast-paced environment

- 3+ years of digital marketing and/or demand generation experience, preferably in technology marketing/consulting / financial services / Big 4

- Master's degree in communication, media studies, English, public relations, Marketing, or related field

- Impeccable English communication skills, both written and oral

- Skillful in writing clear, concise, and grammatically correct copy with strong conversion-oriented copywriting skills

- Creative ideas for design

- Stellar teamwork, interpersonal, and collaboration skills with the ability to work in an entrepreneurial fast-growing environment

- Experience working with multiple business teams to accomplish marketing objectives

- Ability to collaborate with the design team to guide creative direction and develop impactful, visually compelling marketing materials