Executing online initiatives including websites, e-newsletters/ e-mails, lead generation, PPC, SEM, SEO, display advertising, social media, blogging and interactive web/marketing tools. Managing online marketing initiatives for clients cost effectively. Coordinate with technical team for getting technical articles. Develop and manage the day-to-day activities and content on social media sites including Facebook, Twitter, YouTube, LinkedIn, etc. Utilize Google Analytics to provide analysis of website and online marketing campaigns. Handling PPC campaigns on Facebook and Google. Establishing and maintaining new client and business relationships. Managing advertising program, sales, and inquiries. Managing affiliate network, contacts, and partnerships. Working with the team to create special offers, promotions, and exclusives to help get the best deals for our clients. Manage inquiries generated by the Digital Marketing team. Explore new ways of/ Trends in Digital Marketing.