Develop and execute social media strategies to enhance brand visibility, engagement, and follower growth across platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Create, curate, and manage engaging content (images, videos, written posts) that aligns with our brand voice and marketing goals.
Monitor and respond to comments, messages, and reviews promptly to foster a positive community and customer engagement.
Collaborate with the marketing team to ensure social media activities complement broader marketing strategies.
Conduct regular social media audits to ensure adherence to best practices and identify opportunities for improvement.
Track and analyze key performance metrics, including reach, engagement, follower growth, and conversions, to measure the success of social media campaigns.
Stay updated with the latest social media trends, tools, and best practices to keep our strategies current and effective.
Plan and execute social media advertising campaigns to drive targeted traffic and achieve marketing objectives.
Partner with influencers and brand ambassadors to amplify our brand reach and engagement.
Utilize social media management tools to schedule posts, monitor performance, and generate reports.