Manager - Brand & Marketing (2-4 yrs)

As a Brand and Marketing Manager, you will be responsible for developing and implementing effective marketing strategies to enhance brand visibility and drive growth. You will work closely with cross-functional teams to ensure brand consistency and achieve marketing objectives.

Key Responsibilities:

- Develop and execute brand marketing strategies to enhance brand awareness and market share.

- Create, manage, and optimize marketing campaigns across various channels, including digital, social media, print, and events.

- Conduct market research to identify trends, customer needs, and competitive landscape.

- Collaborate with sales and product teams to align marketing strategies with business objectives.

- Manage the brand's online presence, including website content, social media, and email marketing.

- Analyze and report on campaign performance metrics to optimize future marketing efforts.

- Lead and mentor the marketing team to achieve departmental goals.

- Manage budgets and ensure all marketing activities are cost-effective.

Requirements:

- Proven experience in brand management and marketing.

- Strong understanding of digital marketing concepts and tools.

- Excellent communication and interpersonal skills.

- Ability to analyze data and make data-driven decisions.

- Creative thinking and problem-solving abilities.

- Strong organizational skills and attention to detail.

Preferred Qualifications:

- Experience in the [specific industry, if applicable].

- Familiarity with marketing automation tools and CRM systems.

- Ability to work collaboratively in a fast-paced environment.