Retail Marketing Manager

Strategy Development :

Develop and implement comprehensive retail marketingstrategies that align with business goals and objectives .

Campaign Management :

Plan, execute, and monitor marketing campaigns, includingin-store promotions,events.

Customer Insights :

Analyze customer data and market trends to identifyopportunities for growth and areas for improvement.

Brand Management :

Ensure consistent brand messaging across all marketingchannels, including in-store, online, and external communications.

Budget Management :

Develop and manage the marketing budget, ensuring allcampaigns are cost-effective and within budget.

Collaboration :

Work closely with cross-functional teams, including sales,merchandising, and store operations, to ensure marketing efforts are alignedand effectively executed.

Vendor Management :

Coordinate with external vendors and agencies to developmarketing materials, including advertisements, signage, and promotional items.

Reporting and Analysis :

Track and report onthe effectiveness of marketing campaigns, using data to inform futurestrategies.

Store Support :

Provide marketing support to retail locations, including thecreation of store-specific promotions and merchandising strategies.

Event Planning :

Plan and execute in-store events, product launches, andcommunity outreach initiatives to drive customer engagement.

Compliance :

Ensure all marketing activities comply with company policies,legal regulations, and industry standards.

Requirements Expertise and Skills

- Proficiency in English& Hindi is mandatory

- Strong communicationskills and the ability to work collaboratively with other departments.

- Analytical skills andexperience in data analysis.

- Excellent timemanagement skills and the ability to manage multiple projects simultaneously.
- Creative thinking andproblem-solving skills

- Excellent timemanagement skills and the ability to manage multiple projects simultaneously.

- Excellent timemanagement skills and the ability to manage multiple projects simultaneously.

Strong analytical skillswith the ability to interpret data and make data-driven decisions.

Proficiency in marketingtools and platforms.

Creative thinking withthe ability to generate innovative marketing ideas.

Strong projectmanagement skills with the ability to multitask and meet deadlines.

Benefits

Provident fund

Overtime allowance

Health Insurance