Assistant Business Manager

JOB DESCRIPTION

We are looking for a talented Assistant Business Manager to take the lead with our digital sales funnel growth strategies. Your main duties include running experiments across the digital funnel after lead generation from lead qualification (Pre-sales) to improving experience center visits leading to improved booking rate. If youʼre interested in using systematic ways to test experiments and can generate innovative ideas to increase sales, we would like to meet you. As an assistant manager in business growth, your job is to find the channels and strategies to increase revenue.

Funnel Improvement Strategy

○ Driving initiatives to optimize the lead funnel (Lead generation to Booking), to improve efficiency and productivity leading to increase in bookings

○ Developing an execution roadmap on various levers such as productivity, automation, customer satisfaction etc. leading to delivery of vision Data Analysis

○ Analyze, Measure, Report data across various digital touchpoints to monitor revenue performance & bookings and uncover area of improvement at various stages of funnel

○ Set up the technical foundations and metric tracking for various stages of customer journey for in funnel customers Collaboration

○ Work cross-functionally with our Growth & Marketing, Sales, Customer Service teams to successfully drive execution for major growth initiatives Experimentation ○ Develop a data-driven experiment approach to prioritize, test, and evaluate conversions at different stages of customer journey

○ Create frameworks and processes for end-to-end experiment execution and scale-up in case of experiment success Customer Focus

○ Connect directly or conduct surveys through various tools with customers to receive their feedback on user experience, which helps influence new marketing strategies going forward

○ Improve customer experiences by improving business process which ultimately lead to greater customer satisfaction & build awareness company leading to improvement in conversion

EXPERTISE AND QUALIFICATIONS

• Bachelorʼs degree in Marketing, Business, or a related field.
• 3+ years of experience in hardcore sales processes and stakeholder management
• Expertise in translating complex data into actionable insights for stakeholders.
• Strategic mindset that can see beyond the day-to-day to help the business achieve long-term customer acquisition and retention goals.
• Comfortable with working to tight deadlines and strong attention to detail.
• Excellent interpersonal, communication and project management skills, with the ability to prioritize tasks across multiple projects
• This is a 5 day office working job
• There is an expectation to move to other cities across India as per the business requirement.