Content Writer - SEO Vertical - HR Technology Firm (1-3 yrs)

Job Title : SEO Content Writer

Industry Type : HR-Tech

Department : Marketing

Employment Type : Full Time, Permanent

Education : Any Graduate/Post Graduate

Job Overview :

- Responsible for creating engaging and factually correct content pieces for the website and other external content marketing platforms.

- Proficient in keyword research and a good understanding of the Google semantic keywords/LSI usage in long-form content writing and development.

Functional Responsibility :

- Perform keyword research and include Google semantic keywords/LSI and write engaging, long form content

- Excellent grammar and writing skills

- Understand the target audience and write focused, SEO optimized content while following SEO best practices

- Ability to generate content for different content marketing platforms and maintaining tonality in accordance with the brand

- Collaborate with external stakeholders/agencies to get work done in a defined and structured way

- Developing SEO articles/landing pages via thorough industry and competitor research

- Design and developing SEO content for Social Media platforms and YouTube

Technical Skills :

- SEO content writing and management skills

- Working knowledge of Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz etc.

Content Writer Requirements :

- Great overall skills in writing content in different styles.

- Comfortable writing on the B2B segment.

- Proficient with keyword placement and other SEO techniques.

- Creative thinking should be able to write creative content.

- 1-3 years of writing experience.

- Experience in copywriting.

- Excellent verbal and written communication & grammar skills.

- Critical thinking and detail-oriented.

- Ability to work well with individuals and teams.