PPC Manager

• Responsible for planning and execution of paid marketing campaigns to drive customer acquisition and conversions on our website through Google Ads and other advertising networks
• Conduct keyword research and optimize the campaigns for maximum performance
• Research and analyse competitor s Ads and bid ratesOptimize the ad copy and landing pages for maximum conversionImplement A/B testing to continuously improve ROI
• Identify trends and insights and optimize spend and performance based on the insights.
• Measure and report performance of all marketing campaigns and assess against goals.
• Own, drive, and responsible for key marketing efficiency metrics such as CAC, LTV, and ROAS
• Stay up to date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements

2 - 4 years

PPC,Google Ads,Facebook Ads,CTR,Remarketing,CPM,split testinganalyse , Adword , AdWords , Remarketing Campaigns,Ppc Campaigns,CPC,Ppc Marketing

UG : Any GraduatePG : Any Postgraduate

-Min 3 year experience-excellent in paid campaigns-running ads over ad networks with rapid changes-good in analytics-experience in running ads(Facebook ad, shopping ad, Google ad)