The SEO Analyst will be responsible for evaluating customer behaviour in order to modify and develop key features of the customer s online experience. In coordination with management, this SEO Analyst will be expected to turn operational and project requirements into technical specifications while also working to develop and deliver completed projects.
Position Responsibilities:
Do keyword research to connect a client s business objective of optimizing their existing content with new opportunities Provide SEO analysis and recommendations to execute strategies for the development of content that align with SEO goals Apply search engine programs like XML sitemaps, webmaster tools and shopping feeds for diagnostic reporting purposes Keep up with SEO, social media and internet marketing developments and trends Aid in the creation and support of marketing content to use for social media purposes. Content can include blog posts, customer video briefs and customer case studies
Skills and Qualifications:
Able to work independently regarding client projects Social Media Marketing Knowledge of PPC (Pay Per Click Program) Basic knowledge of HTML and JavaScript