Executing marketing communications campaigns that provides publicity, promotions to enhance the brand image, increase brand value and increase awareness.
Sound knowledge of BTL activities
Will be SPOC for region for all the marketing activities.
Prepare marketing reports by collecting, analyzing, and summarizing sales data
Maintain sufficient floor stock for all sales assets POSM's (Point of Sales Materials).
Executing Event Planning, Event coordination and Event Management.
Identify events or forums with opportunities for participation by Bisleri and inform Head - Marketing and Sales teams of the same
Maintain and Develop partnerships with External Local Vendors/Agencies to ensure timely execution of marketing initiatives, build and effectively manage relationships with local media partners
Developing monthly marketing (Bisleri and competition) updates and circulate the same amongst team
Work closely with Sales teams to plan and execute new product launches including development of collateral for dealers and launch events and print promotion etc
Co-ordination with store and Logistics to maintain marketing collateral items flow into market.