Manager - CIS

Develop and implement comprehensive marketing strategies to achieve business objectives and market share targets. Conduct market research to identify opportunities, understand customer needs, and monitor competitor activities. Collaborate with cross-functional teams including sales, medical affairs, and regulatory to ensure alignment of marketing initiatives with business goals. Lead the development of promotional materials, sales aids, and marketing campaigns to support product launches and brand positioning. Manage the marketing budget effectively, track ROI, and optimize spending to maximize impact. Build and maintain strong relationships with key opinion leaders, healthcare professionals, and industry stakeholders. Provide leadership and guidance to the marketing team, fostering a culture of innovation, collaboration, and continuous improvement. Monitor and analyse market trends, customer feedback, and sales p.