Marketing Head

Job Title : Marketing Head.

Industry : Manufacturing.

Reports to MD.

Role Overview: Gravity Bath Pvt Ltd is seeking a dynamic, results-driven, and visionary Sales & Marketing Head to oversee and drive the sales and marketing strategy for our brand. The ideal candidate will be responsible for leading and expanding our customer base, enhancing brand visibility, and ensuring consistent growth in a competitive market. The role involves strategic leadership, brand management, business development, and cross-functional collaboration with teams to achieve business objectives.

Roles and Responsibilities :
1. Sales Strategy & Planning: Develop and execute the overall sales strategy to achieve revenue growth and market share expansion. Identify new business opportunities, target markets, and channels for growth. Set ambitious yet achievable sales targets and KPIs for the sales team. Monitor sales performance, analyze trends, and adjust strategies accordingly to meet objectives.

2. Marketing Strategy & Execution: Design and implement comprehensive marketing strategies to build and promote the Gravity Bath brand. Lead product positioning, digital marketing, advertising, and PR campaigns to enhance brand awareness. Ensure effective content marketing, social media, and SEO strategies to engage customers and increase online presence. Ensure effective content marketing, social media, and SEO strategies to engage customers and increase online presence. Collaborate with the design and production teams to ensure marketing materials and campaigns are aligned with brand identity and market needs.

3. Team Leadership: Lead, mentor, and manage the sales and marketing teams, ensuring high performance, motivation, and skill development. Provide guidance and training to team members to enhance their sales capabilities and marketing expertise. Foster a collaborative environment between the sales and marketing teams to achieve unified business goals.

4. Market Research & Analysis: Conduct detailed market research to understand consumer behavior, competitor activities, and industry trends. Utilize data to refine strategies, improve sales pitches, and optimize marketing campaigns. Provide insights on pricing, positioning, and customer feedback to inform product development and marketing approaches.

5. Brand Development & Management: Ensure consistent branding across all touch points including digital, print, and retail. Strengthen brand positioning in the market through innovative campaigns and partnerships. Monitor brand performance and customer sentiment, implementing changes to reinforce positive perception

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6. Customer Relationship Management (CRM): Oversee CRM strategies to retain existing customers and build long-term relationships. Develop customer loyalty programs and initiatives to enhance customer retention. Ensure exceptional customer service standards to maintain satisfaction and brand loyalty.

7. Budgeting & Financial Oversight: Prepare and manage the marketing and sales budget effectively. Ensure optimal allocation of resources and monitor the ROI on marketing and sales campaigns. Drive cost-effective campaigns without compromising on quality or results.

8. Collaboration & Reporting: Work closely with senior management to align sales and marketing strategies with company goals. Prepare and present regular sales and marketing performance reports, highlighting, key metrics and insights. Provide recommendations for business development based on market trends, customer feedback, and sales performance.

Education & Skills requirement :
Full Time MBA in Marketing in Marketing, Business Administration, or a related field.
Strong communication and interpersonal skills.
Ability to build and maintain client relationships.
Proactive, self-motivated, and goal-oriented.

Work Experience requirement:
Minimum of 8-10 years of experience in sales and marketing, with at least 3-5 years in a leadership role, preferably within the building material or retail sector.

Interested candidates can send me their updated resume on 9319659571.