Responsibilities:
- Assist in implementing SEO strategies, including on-page optimization, link building and technical SEO audits.
- Perform keyword research and basic SEO tasks, such as updating meta tags, alt texts, and optimizing existing content for search engines.
- Monitor and report on website analytics, traffic trends, and campaign performance using tools like Google Analytics and Google Search Console.
- Assist in scheduling and managing posts across social media platforms, including LinkedIn, X, Facebook, and Instagram.
- Perform regular competitor analysis and market research to identify trends and opportunities.
- Update and maintain internal marketing records, calendars, and campaign reports.
- Assist in identifying and resolving technical website issues, such as broken links or incorrect redirects.
- Support in creating basic marketing collateral, such as social media captions or short summaries, under supervision.
Qualifications:
- Bachelors degree in Marketing, Communications, or a related field.
- 1-2 years of experience in digital marketing, with a focus on SEO and social media management.
- Familiarity with tools such as Google Analytics, Google Search Console, and social media management platforms.
- Basic understanding of content marketing and its role in digital strategy.
- Good written and verbal communication skills.
- Ability to multitask and meet deadlines in a fast-paced environment.
Employment Type: Full Time, Permanent
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