Upload Button Icon Add office photos
filter salaries All Filters

9 GlobusSoft Jobs

Content Marketing Lead (SaaS)

3-5 years

₹ 12 - 15L/yr

Bangalore / Bengaluru

2 vacancies

Content Marketing Lead (SaaS)

GlobusSoft

posted 29d ago

Job Description

Job Role - Content Marketing Lead (SaaS)


"Immediate Joiner Only"


About Globussoft:


Globussoft, a CMM Level 3, Nasscom Certified, ISO 9001-2000 Certified, and Microsoft Gold Certified company, is a global software product company headquartered in Bhilai, India. Founded in 2009, we provide cutting-edge technology products across diverse verticals. We're looking for a passionate and experienced Content Marketing Lead to join our team and drive the content strategy for our leading SaaS products.


Top SaaS Products

EmpMonitor is a leading Workforce Productivity Management software that empowers businesses to optimize employee performance and streamline operations.

https://empmonitor.com/


PowerAdSpy is an AI-Powered Ad Intelligence Platform which helps you to unravel Competitor's Social Media Ad Strategies.

https://poweradspy.com/



About the Role:


As our Content Marketing Lead, you will be responsible for developing and executing content strategies that drive awareness, engagement, and leads for our SaaS products. You will be a key player in shaping our brand narrative and positioning our products as industry leaders. This role requires a deep understanding of the SaaS landscape, strong content creation skills, and a data-driven approach to marketing.


Responsibilities:


- Develop and implement comprehensive content marketing strategies aligned with business objectives for EmpMonitor (workforce productivity management software), PowerAdSpy (AI-powered ad intelligence platform) and other SaaS Products.

- Create high-quality, engaging content across various formats, including blog posts, articles, case studies, white papers, ebooks, infographics, videos, website copy, social media updates, email newsletters, and more.

- Conduct thorough keyword research and SEO optimization to maximize organic reach and visibility.

- Collaborate with cross-functional teams (sales, product, development) to understand product features, target audience needs, and market trends.

- Manage the content calendar and ensure timely delivery of content.

- Promote content across multiple channels, including social media, email, and other relevant platforms.

- Track and analyze content performance metrics, identify areas for improvement, and optimize content strategies accordingly.

- Stay up-to-date with the latest content marketing trends, tools, and best practices, particularly within the SaaS industry.

- Conduct competitive analysis to identify content gaps and opportunities.

- Manage and mentor a content & seo team.


Qualifications:


- 3+ years of proven experience in content marketing, specifically within the SaaS industry.

- Demonstrable expertise in content strategy development and execution.

- Excellent written and verbal communication skills.

- Strong understanding of digital marketing principles and SEO best practices.

- Proficiency in using content marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, Ahrefs, etc.).

- Experience creating content for different stages of the buyer's journey.

- Ability to work independently and as part of a team.

- Data-driven mindset with a focus on measuring and optimizing results.

- Experience with workforce productivity software (EmpMonitor) or ad intelligence platforms (PowerAdSpy) is a plus.

- Bachelor's degree in Marketing, Communications, Journalism, or a related field.


To Apply:


Please submit your resume and cover letter to arpitha@globussoft.in. In your cover letter, please highlight your experience in the SaaS industry and provide examples of successful content marketing campaigns you have led.



Employment Type: Full Time, Permanent

Read full job description

Prepare for Content and Marketing Lead roles with real interview advice

What people at GlobusSoft are saying

What GlobusSoft employees are saying about work life

based on 188 employees
66%
76%
57%
98%
Strict timing
Monday to Friday
Within city
Day Shift
View more insights

GlobusSoft Benefits

Work From Home
Cafeteria
Team Outings
Soft Skill Training
Gymnasium
Job Training +6 more
View more benefits

Compare GlobusSoft with

Zoho

4.3
Compare

Freshworks

3.5
Compare

TCS

3.7
Compare

Infosys

3.6
Compare

Wipro

3.7
Compare

HCLTech

3.5
Compare

Tech Mahindra

3.5
Compare

LTIMindtree

3.8
Compare

Persistent Systems

3.5
Compare

Mphasis

3.4
Compare

Northcorp Software

4.3
Compare

Accel Frontline

4.0
Compare

Elentec Power India (EPI) Pvt. Ltd.

3.7
Compare

HyScaler

4.5
Compare

Appsierra

4.4
Compare

Pitney Bowes

3.8
Compare

Apmosys Technologies

3.4
Compare

Yashi Consulting Services

3.6
Compare

Apex CoVantage

3.2
Compare

VHS Consulting

3.7
Compare

Similar Jobs for you

Content and Marketing Lead at Globussoft

Bangalore / Bengaluru

3-5 Yrs

₹ 12-15 LPA

Content and Marketing Lead at Skyfi Education Labs

Bangalore / Bengaluru

2-3 Yrs

₹ 5-10 LPA

Content Writer at Kumari Fine Jewellery (D.P. Jewelline Pvt. Ltd.)

Mumbai

4-7 Yrs

₹ 5-10 LPA

Content Strategist at Phab

Mumbai

3-5 Yrs

₹ 8-12 LPA

Content Writer at Ityx

Pune

4-7 Yrs

₹ 9-15 LPA

Content Specialist at NA

Mumbai

4-9 Yrs

₹ 6-10 LPA

Content Writer at Baldor Technologies

Mumbai

3-6 Yrs

₹ 8-13 LPA

Content Writer at Ugam

Bangalore / Bengaluru, Mumbai

4-8 Yrs

₹ 8-14 LPA

Content and Marketing Lead at Playto Labs

Bangalore / Bengaluru

2-3 Yrs

₹ 6-10 LPA

Content and Marketing Lead at Playto Labs

Bangalore / Bengaluru

2-3 Yrs

₹ 6-10 LPA

Content Marketing Lead (SaaS)

3-5 Yrs

₹ 12 - 15L/yr

Bangalore / Bengaluru

29d ago·via naukri.com

Senior Wordpress Developer

2-5 Yrs

Bangalore / Bengaluru

2d ago·via naukri.com

Content Marketing Lead(SAAS)

3-5 Yrs

₹ 12 - 15L/yr

Bangalore / Bengaluru

3d ago·via naukri.com

Front Desk Administrator

0-1 Yrs

₹ 2.25 - 3.5L/yr

Bangalore / Bengaluru

9d ago·via naukri.com

Technical Content Writer

0-1 Yrs

₹ 2.25 - 3L/yr

Bangalore / Bengaluru

12d ago·via naukri.com

LinkedIn Marketing Executive

0-1 Yrs

₹ 1 - 2.5L/yr

Bangalore / Bengaluru

12d ago·via naukri.com

Executive - Inside Sales - IT (0-1 yrs)

0-1 Yrs

15d ago·via updazz.com

Inside Sales Executive(Fresher)

0-1 Yrs

₹ 2.5 - 3.5L/yr

Bangalore / Bengaluru

18d ago·via naukri.com

Podcaster

0-1 Yrs

₹ 2.25 - 3L/yr

Bangalore / Bengaluru

1mon ago·via naukri.com

Recently Viewed

INTERVIEWS

GlobusSoft

No Interviews

INTERVIEWS

LinkedIn

No Interviews

INTERVIEWS

LinkedIn

No Interviews

LIST OF COMPANIES

Asian Aerosol

Overview

LIST OF COMPANIES

People's Forum

Overview

SALARIES

People's Forum

INTERVIEWS

Verzeo Edutech

No Interviews

INTERVIEWS

Unique Coatings

No Interviews

INTERVIEWS

S J Developers

No Interviews

write
Share an Interview
How was your last interview experience?
Rate your experience using AmbitionBox
Terrible
Terrible
Poor
Poor
Average
Average
Good
Good
Excellent
Excellent