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6 FireSky Media Technologies Jobs
Digital Marketing
FireSky Media Technologies
posted 2mon ago
Job Role Insights
Key skills for the job
Job Description
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Assist with social media campaigns
- Assist with email campaigns
- Assist with Search Engine Optimization (SEO)
- Produce website and social media content
- Complete other administrative tasks as needed
Skill Set
- Proven experience as a Digital Marketing Executive or similar
- Excellent understanding of digital concepts and best practice
- Excellent communication and interpersonal skills
- Experience in creative content writing
- Perfect knowledge of web analytic tools
- Experience in B2C social media, Google Adwords and email campaigns and SEO\SEM
- Analytical mindset and critical thinking
- BS/MS degree in marketing or a related field
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Prior internship experience a plus
- Experience using Adobe Photoshop and other content creation tools
- Graphic design skills
Employment Type: Full Time, Permanent
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