The role would require you to do market research both primary and secondary, preparepresentations on the EdTech industry, write user stories, backlog tracking and workingwith design and engineering team
You will survey customer preferences and statisticaldata to help the organization decide how to shape, advertise, design, price & markettheir products & services
The role would also involve conducting user testing ofprototype with customers and collating their feedback to build product strategy, thistask will also include market visits to meet existing and prospective customers to getproduct feedback
The analyst should be able to analyze autonomously qualitative &quantitative data, trends, strategies and competition aiming at increasingcompetitiveness
Qualification :
1. Proven market research analysis experience
2. Coding Exposure
3. Excellent spoken, reading & writing skills - English (optional Hindi, Marathi & Gujarati)
4. Excellent knowledge of MS Excel, statistics, databases and MS Office.
5. Search engines, web analytics and business research tools acumen
6. Adequate knowledge of data collection methods (polls, focus groups, surveys etc.)