Research and identify new business opportunities through a variety of channels, including online research, networking, and cold calling. Build and maintain strong relationships with potential clients and partners, understanding their needs and identifying ways in which the company can provide solutions. Develop and execute strategies for lead generation and conversion, using a range of marketing and sales techniques to build a strong pipeline of new business. Collaborate with other teams within the organization, such as marketing, product development, and operations, to ensure that business development efforts align with company goals and objectives. Attend industry events and conferences, networking with potential clients and partners to increase brand awareness and generate new business opportunities. Analyze market trends and competitive activity, making recommendations to the leadership team on potential areas for growth and development. Manage the sales process from lead generation to close, negotiating terms and pricing with clients and ensuring a smooth handover to account management teams. Strong communication and negotiation skills, with the ability to build relationships and influence key decision-makers. Excellent analytical and problem-solving abilities, with a strategic mindset and the ability to identify opportunities for growth and development.