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SEM Executive
Digital Tokri
posted 1mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
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Key Responsibilities
Campaign Strategy Management:
- Plan, create, and execute effective SEM strategies across Google Ads, Meta Ads, Linkedin, and other platforms.
Optimization:
- Continuously optimize campaigns to improve performance metrics (CTR, conversion rates, quality scores) and meet KPIs.
Keyword Research:
- Perform in-depth keyword research and analysis to identify opportunities and trends for better targeting and audience reach.
Ad Creation:
- Write compelling ad copy and test variations for better performance.
Bid Management:
- Monitor, adjust, and optimize bids for cost-effectiveness and optimal performance.
Performance Tracking:
- Analyze and report on campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms.
A/B Testing:
- Conduct A/B testing on ads, landing pages, and other elements to continually enhance campaign performance.
Budget Management:
- Manage SEM budgets, ensuring campaigns are delivered within budget and goals are met efficiently.
Collaboration:
- Work closely with SEO, content, design, and development teams to ensure alignment between paid and organic strategies.
Market Research:
- Stay up-to-date with SEM trends, algorithm changes, and best practices to maintain a competitive edge.
Qualifications:
- Experience: 3-5 years of experience in SEM and paid search campaign management.
- Technical Skills: Proficient in Google Ads, Meta Ads, Linkedin Ads, Google Analytics, and other SEM tools (experience with tools like SEMrush or Ahrefs is a plus).
- Analytical Skills: Strong data-driven mindset with the ability to analyze large data sets and derive actionable insights.
- Certifications: Google Ads certification (preferred) or other relevant SEM qualifications.
- Creativity: Ability to craft engaging ad copy and create testing strategies to improve results.
- Communication: Strong written and verbal communication skills, with the ability to present campaign insights and recommendations to stakeholders.
- Time Management: Ability to manage multiple projects and campaigns in a fast-paced environment.
Job Type
- Full-time
What We Offer
- Competitive salary and performance-based bonuses.
- Opportunities for professional development and career growth.
- Collaborative and innovative work environment.
Employment Type
- Full-time
Employment Type: Full Time, Permanent
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People are getting interviews through
(based on 1 Digital Tokri interview)
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Low
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Low Confidence means the data is based on a small number of responses received from the candidates.
What people at Digital Tokri are saying
SEM Executive salary at Digital Tokri
reported by
4
employees
with 1-3
years exp.
₹1.8
L/yr - ₹2
L/yr
52%
less
than the average SEM Executive Salary in India
View more details
What Digital Tokri employees are saying about work life
based on 19 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Digital Tokri Benefits
View more benefits
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Digital Tokri Pune Office Location
Pune, Maharashtra Office
Headquarter
Digital Tokri,RH-5 Akshay Park Wakad, Thergaon, Pimpri-Chinchwad, Pune, Maharashtra
Pune, Maharashtra
411033
411033
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