DeltaX - Manager - Product Marketing (3-4 yrs)

Job Description:

- As a Product Marketing Manager at DeltaX, you will play a pivotal role in shaping the go-to market strategy for our products.

- You will collaborate closely with cross-functional teams including product development, sales, and customer success to effectively position our solutions in the market.

- Your mission will be to ensure our products resonate with customers, drive engagement, and ultimately lead to increased adoption and revenue.

Key Responsibilities:

- Market Research: Conduct thorough market analysis to understand customer needs, competitive landscape, and industry trends.

- Positioning & Messaging: Develop clear and compelling product positioning and messaging that differentiates DeltaX from competitors.

- Go-to-Market Strategy: Create and execute comprehensive go-to-market plans for product launches, including pricing, promotional strategies, and sales enablement tools.

- Content Development: Collaborate with the content team to produce high-quality marketing materials, including product brochures, case studies, webinars, and blog posts.

- Sales Enablement: Equip the sales team with the necessary tools and training to effectively communicate product benefits and drive sales.

- Customer Engagement: Work closely with customer success teams to gather feedback and insights from users, ensuring our products continuously meet their needs.

- Performance Tracking: Analyze and report on marketing performance metrics to assess the effectiveness of campaigns and strategies, making data-driven recommendations for improvement.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.

- 3+ years of product marketing experience, preferably in a SaaS environment.

- Strong understanding of marketing principles, product lifecycle management, and customer centric strategies.

- Excellent written and verbal communication skills with a talent for storytelling.

- Ability to analyze data and derive actionable insights.

- Proficient in marketing tools and analytics platforms (Google Analytics, HubSpot).

- Strong project management skills with the ability to manage multiple priorities and deadlines.

Why Join Us?

- At DeltaX, we foster a culture of innovation, collaboration, and continuous learning.

- You'll have the opportunity to work with a talented team, contribute to exciting projects, and make a tangible impact on our products and customers.

- We offer competitive compensation, comprehensive benefits, and opportunities for professional growth.