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Senior Product Marketing Manager
Contractpod Solutions
posted 13d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Plan the launches of new product features and manage the cross-functional implementation of the launch plan.
- Develop marketing content that effectively communicates the value our product and its features bring to the market for demand generation and brand building.
- Be a strate gic contributor to our analyst relations program by owning a lot of the content for vendor evaluation processes, build relationships with industry analysts through a thoughtful inquiry and briefing schedule , and conduct research to support the overall program in partnership with our communications manager and other cross-functional team members .
- Understand the competitive landscape be an expert on our competition and how they are positioned. Develop comparison content for sales and landing pages.
- Develop content and collateral to support our sales team and partners ; develop internal tools and external collater al and teach them how and when to use it.
- Contribute to ongoing enablement sessions to educate and empower the go to market team with key insights on personas, targeting, and updated messaging. Ensure marketing team members understand how to apply these insights to improve campaign effectiveness, content creation, and overall marketing efforts.
- Collaborate with product management, sales, customer success , and more to grow net new ARR and improve customer retention rates .
WHAT YOU WILL NEED:
- Bachelor s degree in business , marketing or technology
- 6 + years of product marketing or related experience in B2B SaaS. AI, Legal tech, or contract management experience a plus
- Naturally curious and passionate about technology
- Excellent s tory building/telling ability - You can easily distill technical features into clear value propositions that resonate with prospective customers
- Experience tailoring messaging by persona
- Very strong analytical skills - Comfortable using analytical tools and Salesforce. You enjoy asking questions and answering them with data.
- Exceptional ability to prove what is-or isn t working
- Excellent people skills. You can fluidly interact with colleagues, customers, partners and other third parties to drive projects forward. Team player!
- Comfortable presenting and delivering product demos both internally and externally
- Thrive and are comfortable in a fast-paced, high growth environment
Employment Type: Full Time, Permanent
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based on 2 employees
Flexible timing
Monday to Friday
No travel
Contractpod Solutions Benefits
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